Popular Eurodam News Blog Exceeds 10 Million Hits and 1 Million Page Views

    SEATTLE, Sept. 26 /CNW/ -- Holland America Line's popular Eurodam News
Blog passed the 10-million-hit threshold and million-page-view mark this week.
 The Eurodam News Blog can be accessed at http://www.eurodamnews.com and was
designed as the primary portal for information about the construction and
operation of the premium line's first Signature-class ship, ms Eurodam, which
launched July 1, 2008.
    (Photo:  http://www.newscom.com/cgi-bin/prnh/20080926/AQF026)
    The high traffic numbers can be attributed to compelling and entertaining
postings such as the recent "Surf's Up - Catch a Bulb!" showing correspondent
Pam Kern hangin' ten on the bulbous bow of Eurodam and providing an
explanation for the function of the ship's protrusion.
    "Eurodam News Blog has been an innovative new way for Holland America
Line to engage guests and others in learning about Eurodam and how all our
ships operate," said Richard Meadows, executive vice president, marketing,
sales and guest programs.  "As an interactive forum, we've received countless
questions and requests for specific information and have responded with photos
and posts. It's been a great project to engage guests, crew, travel agents,
journalists, employees and cruise enthusiasts."
    Live since June 2007, Eurodam News Blog provides unique insights into
every aspect of the new ship. Regular posts cover a wide variety of topics,
from interior decor to new public rooms to entertainment and dining venues and
menu developments. In addition, it features profiles of the officers and
shipboard staff.  The site averages 6,000 a week and has topped 400,000 visits
and 175,000 unique visitors.
    Since the ship's inaugural in July and its entry into service, the blog
has featured content submitted by guests -- some while they were still on
board.  Such categories as "Postcard from . . . ." enable guests and
crewmembers to submit photos and stories from Eurodam's ports of call.
    The site has a blog board composed of top Holland America Line executives
from various departments who are involved in the shipbuilding process and
serve as sources of site content. Visitors are encouraged to register and post
comments and questions for responses.
    Built at Italian shipbuilder Fincantieri's Marghera shipyard, the
2,104-guest Eurodam was first of the Signature Class series.  The ship
features 11 guest decks and new dining venues Tamarind, a pan-Asian
restaurant, Canaletto, an Italian restaurant in the Lido, and the Slice
    Other features are the addition of spa staterooms, an Explorer's Lounge
Bar, atrium bar area, Culinary Arts Center presented by Food and Wine magazine
for food demos, The Explorations Cafe -- powered by The New York Times and a
reconfigured show lounge with theater-style seating.  Sister, ms Nieuw
Amsterdam, is to be delivered in 2010.

                      - http://www.hollandamerica.com -
    About Holland America Line [a division of Carnival Corporation and plc
(NYSE:   CCL and CUK)]
    Holland America Line's fleet of 14 ships offers nearly 500 cruises to 314
ports in more than 100 countries, territories or dependencies.  Two- to 108-
day itineraries visit all seven continents, and highlights include Antarctica,
South America, Australia/New Zealand and Asia voyages; a Grand World Voyage;
and popular sailings to ports in the Caribbean, Alaska, Mexico, Canada/New
England, Europe and Panama Canal.  A 15th ship, ms Nieuw Amsterdam, is
scheduled to join the fleet in 2010.
    Fleetwide, the company features Signature of Excellence enhancements, a
commitment totaling more than $525 million, that showcase the Culinary Arts
Center presented by Food & Wine magazine -- a state-of-the-art onboard show
kitchen where more than 60 celebrated guest chefs and culinary experts provide
cooking demonstrations and classes -- Explorations Cafe powered by The New
York Times, teens-only activity areas and all new stateroom amenities
highlighted by flat-panel TVs and plush Euro-top Mariner's Dream Beds.
    World's Leading Cruise Lines
    The highest-rated premium cruise line in the world, Holland America Line
is a member of the exclusive World's Leading Cruise Lines alliance, which also
includes Carnival Cruise Lines, Princess Cruises, Cunard Line, Seabourn Cruise
Line and Costa Cruises.  Sharing a passion to please each guest and a
commitment to quality and value, these lines appeal to a wide range of
lifestyles and budgets.  The World's Leading Cruise Lines offer exciting and
enriching cruise vacations to the world's most desirable destinations.

     CONTACT:  Rose Abello
     PHONE:    800-637-5029
     FAX:      206-262-5934
     EMAIL:    pr@hollandamerica.com


For further information:

For further information: Rose Abello of Holland America Line,
1-800-637-5029, fax, +1-206-262-5934, pr@hollandamerica.com Web Site:

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