Points.com Adds to Growing List of International Partners and Expands
Trading Options on Global Points Exchange
TORONTO, Sept. 3 /CNW/ - Points International Ltd. (TSX: PTS; OTCBB:
PTSEF) - owner and operator of the world's leading loyalty point management
program, www.points.com - announced today that TACA International Airlines SA,
an El Salvador-based airline, has joined the network of loyalty programs
partnered with Points.com. TACA will also join Points.com's Global Points
Exchange (GPX), the peer-to-peer marketplace where users can establish their
own exchange rates, allowing trades with DISTANCIA miles on the exchange.
This partnership integrates TACA into Points.com and will result in a new
co-branded site available at www.taca.com. The new site allows members of
TACA's DISTANCIA Loyalty Program to Swap DISTANCIA miles between other
participating airlines and hotels, as well as redeem their miles for gift
certificates from hundreds of retailers. In addition, TACA's integration with
Points.com allows DISTANCIA members to track their balances, Swap, Earn,
Redeem and Book Hotels using their miles.
"TACA is an award-winning, innovative airline with a truly American reach
and with them joining Points.com, we can offer a completely new way for
DISTANCIA members to get more value from their programs," said Points CEO Rob
MacLean. "Together we can create a more well-rounded offering for our users as
we also focus on adding new, partners to our GPX platform."
"Points.com has created a new way for us to interact and offer added
utility for our DISTANCIA members," said Jeremy Rabe, DISTANCIA Director at
TACA. "This partnership gives us additional awareness throughout the North
About Points International Ltd.
Points International Ltd. is owner and operator of Points.com, the
world's leading loyalty point management program. At Points.com consumers can
Swap, Earn, Buy, Gift, Share and Redeem miles and points from more than 25 of
the world's leading reward programs. Participating programs include American
Airlines AAdvantage(R) program, Aeroplan(R), AsiaMiles(TM), British Airways
Executive Club, Northwest WorldPerks(R), Wyndham Hotel Group's TripRewards(R),
Delta SkyMiles(R), and InterContinental Hotels Group's Priority Club(R)
Rewards. Redemption partners include Amazon.com(R) and Starbucks. Website:
About GRUPO TACA
Founded in 1931, TACA is the airline with the newest aircraft fleet in
the Americas. It works with three hubs (El Salvador, Costa Rica and Peru) to
bring together the American continent. Operating over 35 destinations more
than 20 countries with 135 daily flights. TACA includes airlines in El
Salvador, Guatemala, Costa Rica, Nicaragua, Honduras and Peru.
With 11 years of experience in the Latin-American loyalty industry,
DISTANCIA is the loyalty program that allows their members to obtain free
airline tickets, hotel stays, car rentals, and many other rewards. DISTANCIA
also has a world-wide partners' network where you can easily earn more Miles
while using the services of affiliated hotels, car rentals, co-branded credit
cards and much more.
For further information:
For further information: Investor relations: Alex Wellins, The Blueshirt
Group, T. (415) 217-7722; Brinlea Johnson, The Blueshirt Group, T. (212)
551-1453; Media relations: Jordan Fischler, Allison & Partners, T. (646)
428-0604, E. Jordan@allisonpr.com; Business enquiries: Martin Tongue, Vice
President, Business Development, Points International, T. (416) 596-6363, E.
email@example.com; GRUPO TACA: Business enquiries: Jeremy Rabe,
DISTANCIA Director, TACA International Airlines, T. 503-2267-8888 (ext. 3675),