Pickering family targets a 10 percent reduction in electricity use this summer

    PICKERING, ON, June 2 /CNW/ - The Robertsons are doing their part to help
Ontario reduce its electricity use this summer. The Pickering family has
already made changes to reduce their energy consumption by switching to
compact fluorescent light bulbs and installing an insulation blanket on their
electric water heater. This summer, however, they are going to push themselves
even further as they aim for a 10 percent reduction in their electricity use -
and the chance to win some great prizes.
    The Robertsons are participating in the Every Kilowatt Counts Summer
Sweepstakes program, which is being offered by Veridian in partnership with
the Ontario Power Authority. They want to be one of the families entered in
the grand prize draw by achieving a 10 percent reduction in their electricity
use between July 1, 2008 and August 31, 2008 as compared to the same period in
    "In our family, we like to think of electricity use in much the same way
as water use," said Mr. Robertson. "You'd never think of leaving the water
running between uses, and you shouldn't leave a light or appliance operating
between uses either."
    Mr. Robertson thinks the Every Kilowatt Counts Summer Sweepstakes program
is a great idea. "Our family tries to be energy conscious but we will try even
harder to conserve electricity this summer. We'll benefit because our
electricity bill will go down. At the same time well be doing our part to help
decrease the demand for electricity in the province, which is better for the
environment," he said.
    Some actions the Robertsons plan to take to reduce their electricity use
include using programmable power bars for electronic equipment to stop the
invisible electricity waste know as 'phantom load' and expanding their use of
compact fluorescent lighting by installing more fixtures that accommodate this
type of bulb. They will also be considering the purchase of ENERGY STAR
qualified kitchen appliances.
    Other actions people can take to reduce electricity use include air
drying laundry outside using a clothesline, raising the temperature of the air
conditioner by two or three degrees, and closing the blinds or drapes during
the day to keep the heat out.
    "We encourage all Veridian customers to do what they can to reduce their
electricity use this summer. Individual actions can add up to big savings in
electricity demand for the province, and when that happens, everyone in
Ontario wins. By taking part in the Every Kilowatt Counts Summer Sweepstakes,
our customers will have a chance to win some great environmentally friendly
prizes," said George Armstrong of Veridian.
    The Every Kilowatt Counts Summer Sweepstakes encourages Ontarians to
reduce their electricity use in the summer, which is when demand is highest.
By entering the contest, Veridian customers are eligible to win an early bird
prize regardless of the savings they achieve. Those customers who achieve the
10 percent reduction target are eligible to win one of the grand prizes, which
include ENERGY STAR qualified appliances, mountain bikes, and iPods with a
solar charger.
    Enter the Every Kilowatt Counts Summer Sweepstakes Contest by registering
online at: www.everykilowattcounts.com/sweepstakes or by calling
1-800-322-7417. Remember to have your electricity bill handy.
    Other valuable residential conservation programs offered by Veridian this
summer include the Great Refrigerator Round Up and peaksaver(R).
    The Great Refrigerator Round Up disposes of those old beer or second
fridges that could be sucking up to $150 in electricity every year. As part of
the program people can get rid of fridges or freezers 10 years old or more for
free, and they'll be disposed of in an environmentally responsible manner.
Last year 47,000 appliances were rounded up, which is enough to power more
than 4,700 homes for one year. Book an appointment at
www.everykilowattcounts.com/roundup or call 1-877-797-9473.
    peaksaver(R) allows people to easily sign up to do something good for the
environment. Participants allow Veridian to cycle down their central air
conditioning temporarily during times when the strain on the electricity
system is at its peak. Veridian will only do it when absolutely necessary
(usually between 12 p.m. and 8 p.m. on weekdays; rarely on weekends or
holidays). It's free to participate. In fact participants get $25 and a free
programmable thermostat for signing up. To sign up call Veridians peaksaver(R)
hotline at 1-866-323-0206 or visit www.veridian.on.ca.

    Veridian Connections Inc. safely and reliably delivers electricity to
more than 109,000 customers in the Cities of Pickering and Belleville, the
Towns of Ajax, Port Hope and Gravenhurst, and the communities of Uxbridge,
Bowmanville, Newcastle, Orono, Port Perry, Beaverton, Sunderland and
Cannington. Veridian Connections Inc. is a wholly owned subsidiary of Veridian
Corporation. The City of Pickering, the Town of Ajax, the Municipality of
Clarington and the City of Belleville jointly own Veridian Corporation.

    Programs offered by the Ontario Power Authority and Veridian Connections
    (OM) Official Mark of the Ontario Power Authority

For further information:

For further information: George Armstrong, Manager of Regulatory Affairs
and Key Projects, Veridian Connections Inc., (905) 427-9870, extension 2202

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