-- National pet retailer makes the largest contribution to neglected
TORONTO, Sept. 27, 2011 /CNW/ - Pet Valu® Inc. (www.petvalu.com) - a specialty retailer of pet food and pet-related supplies - reaches
out to help more than 500 dogs rescued in a historic seizure from a
large-scale commercial breeding facility in Outaouais, Québec. The
national pet retailer is donating $20,000 toward the care of the
rescued dogs. In addition to monetary support, Pet Valu is donating
much-needed canned puppy food and toys. The Human Society
International/Canada (www.hsicanada.ca) - a non-profit organization that campaigns for the protection of
animals and preservation of wildlife - and a team of veterinarians are
working tirelessly to examine and treat the hundreds of neglected pups.
"We believe this was the largest rescue of dogs from a commercial
breeding facility in Canadian history," says Rebecca Aldworth,
executive director, Humane Society International/Canada. "Pet Valu has
made one of the largest contributions to our efforts and we're grateful
for their support because without the funding or much-needed supplies,
our operation would not be possible."
"It is our responsibility as pet experts and animal advocates to support
the rescue organizations and shelters that provide front-line care for
rescued animals," says Julie Johnston, vice president, merchandising
and marketing, Pet Valu. "We are committed to partnering with the
Humane Society to give these animals a second chance, and are proud to
donate $20,000 to the operation, as well as food and toys," she adds.
The donation underscores the retailer's commitment to raise awareness
about the important issue of pet abuse and promote responsible pet
ownership to improve the quality of life of animals. Most recently,
Pet Valu organized Pet Appreciation Weekend (PAW), a national
fundraising campaign to raise money and supplies for charities
including provincial Societies for the Prevention of Cruelty to Animals
(SPCA), Shelters, Rescues and other pet-related organizations located
in Pet Valu communities across Canada and the U.S. The month-long
campaign raised more than $250,000 in monetary and product donations.
About Humane Society International/Canada
Humane Society International/Canada is a leading force for animal
protection, representing tens of thousands of members and constituents
across the country. HSI Canada has active programs in companion
animals, wildlife and habitat protection, marine mammal preservation
and farm animal welfare. HSI Canada is proud to be a part of Humane
Society International—one of the largest animal protection
organizations in the world, with more than 11 million members and
constituents globally—on the Web at www.hsicanada.ca.
About Pet Valu Inc.
Pet Valu Inc. is a specialty retailer of pet food and pet-related
supplies, with close to 400 stores located throughout Canada and the
U.S., offering more than 7,000 products, including national and premium
brands of pet foods, private label pet foods and pet supplies. The
Canadian stores operate under the names Pet Valu®, Pet Valu Better Pet
Nutrition®, Paulmac's Pet Food®, Bosley's Pet Food Plus, Critter
Cravings™, and Berry's… Your Pets Choice™. At Pet Valu, the pet
experts are pet lovers too, providing advice on how to choose products
tailored to the needs of your pets and effective solutions to help
enrich the wonderful experience of pet companionship.
SOURCE Pet Valu Inc.
For further information:
For additional information, visuals, or to arrange an interview with a Pet Valu spokesperson, please contact Susan Willemsen or Daliah Hijazi at The Siren Group Inc. Tel: (416) 461-5270. Fax: (416) 778-9047. Email: email@example.com or www.thesirengroup.com or on Twitter @thesirengroup.