Peel District School Board captures coveted communication award

    IABC announces 2007 Gold Quill award winners

    TORONTO, June 26 /CNW/ - Peel District School Board is a winner of the
prestigious 2007 Gold Quill Award for excellence in communication, presented
by the International Association of Business Communicators (IABC). The Peel
board captured an Award of Excellence in the multi-lingual communication
category for its multi-lingual websites in 25 languages.
    The Peel board project was also selected as winner of the Business Issue
Award. This award is given annually by the Gold Quill Blue Ribbon Panel. The
panel chooses one entry that exemplifies the most outstanding work and
strategic involvement on addressing a critical and current business issue that
poses a significant threat to the economic well being and/or continued
viability of their organization.
    IABC's Gold Quill Awards program has been the hallmark of excellence in
business communication for more than 35 years. The winners represent the best
in organizational communication and their work plans serve as best practices
for professional communicators across communication disciplines. This year's
competition was sponsored by Towers Perrin and received over 1,170 entries
from 21 countries. Of these, 102 were selected to receive awards; 46 awards of
excellence, 53 awards of merit and three student awards.
    For the start of the school year in September 2006, the Peel board
launched websites in 25 languages for newcomer parents whose first language is
not English. Each multi-lingual website has 35 pages of the most-requested
information by parents, schools and community agencies. A total of 400,000
words on 1,000 web pages were translated into the top languages spoken by
parents of school-aged children. To visit any of the multi-lingual websites,
go to and click on the word "Welcome" in the selected
    "It's so unusually rare for a school district to receive the Gold Quill
and we appreciate the honour. We congratulate our Communications and Learning
Technologies teams on a job well done," notes Jim Grieve, director of
education for the Peel board. "What matters most, however, is the tremendous
value of these multilingual websites to those in our community with a first
language other than English. I have heard so often this year from parents and
community organizations how much these sites have meant to them - and how they
feel valued by the work we did to build the sites. That is truly the best
recognition we can receive."
    The Gold Quill entries went through two rigorous rounds of judging by a
team of top senior communicators from around the world. The final selection
was made in March by the Gold Quill Blue Ribbon Panel of judges at the IABC
world headquarters in San Francisco. The winners will be honored at the Gold
Quill Awards gala on 25 June at IABC's International Conference in New
Orleans, Louisiana. A select number of winning entries will be on display at
the conference.
    To win the Gold Quill Award, Peel board competed with peers from 21
countries including Australia, Brazil, Canada, China, Croatia, Italy, Hong
Kong, India, Malaysia, Mexico, New Zealand, the Philippines, Russia, Slovenia,
South Africa, Taiwan, the U.K., and the U.S.
    To see the complete list of 2007 Gold Quill winners, visit

    The International Association of Business Communicators enables a global
network of communicators working in diverse industries and disciplines to
identify, share and apply the world's most effective communication practices.
Established in 1970, IABC serves 14,500 members in 70 countries, 100 chapters
and 10,000 organizations. For more information, visit

    The Peel board serves over 147,000 students in kindergarten to grade 12.
Operating 226 schools in the municipalities of Brampton, Caledon and
Mississauga, the Peel board is the largest employer in Peel and one of the
fastest growing school boards in Ontario. The board's annual budget is $1.2
billion. For more information, visit the board's website at

For further information:

For further information: Media Contact: Brian Woodland, Director of
Communications, (905) 890-1010 x 2812

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