AMSTERDAM, Sept. 7 /CNW/ - Pace Micro Technology plc (LSE:PIC), the
leading independent developer of digital TV technologies for the global payTV
industry, and CacheLogic, provider of the world's leading digital asset
delivery network, are today demonstrating how assisted peer-to-peer (P2P)
delivery networks could change the way consumers access content, including
payTV, in the future.
The technology demonstration shows how Pace broadband-enabled set-top
boxes can form a P2P infrastructure via the Internet to store, distribute and
access content both securely and quickly. Assisted by CacheLogic servers, this
P2P infrastructure will enable operators to provide a wider range of on-demand
content and services to their subscribers, including 'long tail' or niche
content. By exploiting the storage available across all PVR users on a
network, it is possible to make a huge number of titles available to end users
without the expense of maintaining a large central server base.
Pace will be demonstrating the prototype to key industry executives at
IBC 2007. The demonstration uses a standard Pace digital satellite PVR with an
Ethernet port, allowing access to content delivered via the Internet. The PVR
has a fully functional Electronic Programme Guide (EPG) to search and select
content for viewing and downloading.
CacheLogic's recently announced Velocix 2.0 Digital Asset Delivery
Network is being used to provide content seed servers. The Velocix
'peer-assisted network' is able to blend bandwidth from its on-network caches
together with P2P traffic to guarantee that the required delivery bitrate is
achieved. Velocix is therefore able overcome the unpredictability and quality
of service issues encountered when using pure P2P delivery mechanisms while
significantly reducing delivery costs experienced when using traditional
Content Delivery Network (CDN) vendor offerings.
David Gillies, Director of Technology at Pace Micro Technology, said:
"Our technology demonstration will enable operators to understand future
opportunities for using P2P as a content distribution mechanism. We can show
how consumers can download video content from the Internet directly to the
television in their living room rather than to their PC. Adding broadband
capability to broadcast PVRs is a major step forward in converging different
methods of content distribution on a single device. P2P functionality adds a
further dimension in content delivery."
Phill Robinson, CEO of CacheLogic, said: "Demand for rich media content
delivered over the Internet is growing rapidly and it is up to our industry to
offer the combination of technologies and services required to provide
convenience and a high quality viewer experience. Our partnership with Pace
illustrates this point and provides a taste of the future of television.
"Although P2P networks in recent weeks have been seen to be responsible
for putting pressure on broadband networks, by using servers placed in the
network this technology actually has the potential to 'lighten the load' for
operators and make better use of the current infrastructures when it comes to
delivering video services."
About Pace Micro Technology
Pace Micro Technology plc (pic.l) is a leading technology developer for
the global payTV industry. Pace's main focus is on creating intelligent and
innovative products and services that benefit our customers and fuel the
development of digital TV.
Pace has one of the world's most experienced specialist engineering teams
and is the partner of choice for leading payTV operators across the globe.
Pace's international headquarters are in Saltaire, West Yorkshire, UK,
with further offices in the USA, France, India and Hong Kong. For more
information on Pace, please visit www.pacemicro.com.
CacheLogic (http://www.cachelogic.com) provides Velocix - the world's
leading Digital Asset Delivery Network, a new generation CDN (Content Delivery
Network) designed to meet the rich media needs of the 21st century Internet.
With its innovative network and service offerings and groundbreaking
asset-based business model, CacheLogic has revolutionized both the 'mechanics'
and economics of content delivery, enabling the Internet to become the
preferred delivery mechanism for large digital assets.
For further information:
For further information: Julia Ruane, Pace Micro Technology plc, T:
+44-1274-537093, M: +44-7770-827923, E: Julia.firstname.lastname@example.org; Lynette
Penney, CacheLogic EMEA, email@example.com, +44-1223-394867; Jonathan
Hirshon, Horizon Communications, firstname.lastname@example.org, T: (408) 969-4888,