Online polling-game Ballot Blitz launches Onestop's "alternative" engagement campaign to millions of
voters across Canada
TORONTO, April 18 /CNW/ - Building on the wildly successful voter
engagement game Mayor Munch, Onestop Media Group (Onestop) today launched Ballot Blitz - an online game starring animated versions of Canada's top five party
leaders: Stephen Harper, Michael Ignatieff, Jack Layton, Gilles Duceppe
and Elizabeth May.
Ballot Blitz is accessible online through Onestop's consumer site www.PlayOnestop.com and is promoted nationally to the millions of people viewing Onestop's
portfolio of Digital Out-of-Home Networks across the country.
Ballot Blitz features LIVE poll results based on the animated candidates'
popularity. Playonestop.com will also feature a series of fun
election-specific polls and content. Over the next few weeks, Onestop
will be using its digital media channels, PlayOnestop.com, Twitter, and
Facebook, to promote several creative polls as an alternative to the
dozens of scientific polls and 'more-serious' election media.
The digital and interactive campaign largely targets what is recognized
as an untapped voting community of 18 - 34 year olds.
"History shows youth engagement leads to next generation voters. As a
Canadian company immersed in the digital landscape, we have the mandate
and social responsibility to do just that... help the communities in
which we operate engage youth in this federal election in a fun fashion
relevant to their generation," says Michael Girgis, President and CEO,
Onestop Media Group.
As an incentive, Ballot Blitz players are eligible to win an Apple MacBook. The contest closes
Friday, April 29th at 5:01pm.
VISIT BALLOT BLITZ : www.playonestop.com OR
FOLLOW US ON TWITTER: http://www.twitter.com/playonestop AND FACEBOOK http://Facebook.com/playonestop.
About Onestop Media Group (www.onestopmedia.com)
Onestop Media Group (Onestop) is a world leader in the development,
operation and innovation of Digital Out-of-Home (DOOH) Media. As a
division of Pattison Outdoor Advertising (Canada's largest out-of-home
media company servicing 90 markets coast-to-coast), Onestop owns and
operates Canada's largest portfolio of DOOH properties, collectively
reaching a Canadian audience of over 2,000,000 viewers daily.
SOURCE ONESTOP Media Group
For further information:
For more information or to book an interview, contact:
Erin Fulton, Onestop Media Group
Tel: 416-646-7912 | Cell: 416-409-8394 | E-mail: email@example.com