Olay Canadian Facebook Tab Launches with Skin Care Tips for All Skin Care Needs

TORONTO, April 4 /CNW/ - Olay, Canada's number one skin care brand, is challenging women across Canada to put their best face forward in five days on the newly-launched Canadian Olay Facebook page.

Olay knows that clean, healthy skin is the foundation in putting your best face forward and that the first step begins with cleansing. "Having your own skin cleansing regimen will help ensure you have a healthy complexion that's naturally bright and clear," says Dr. Kucy Pon, assistant professor, Division of Dermatology, University of Toronto and Olay consultant.

Olay's completely redesigned line of facial cleansing products will in five days address multiple skin concerns such as blemish control, pore minimization and cleansing options for sensitive, dry and oily/combination skin types. "Selecting a specialized cleanser for your specific skincare needs is the first step to treating different skin types and concerns," says Dr. Pon.

The interactive page encourages women to share their experiences with the new cleansers, get tips from Olay on how to put their best face forward and interact with each other on the challenge. Olay Canada is excited to see the results of women putting their best face forward: "We want Canadian women to share their real-life experience with Olay's cleansers and to interact and share that with each other," says Will Chung, skin care category manager, P&G Beauty Canada.

The redesigned range of Olay facial cleansing products includes the following: Olay 2-In-1 Daily Facial Cloths, Olay Acne Control Face Wash, Olay Blackhead Clearing Scrub, Olay Foaming Face Wash, Olay Oil Minimizing Toner, Olay Pore Minimizing Cleanser + Scrub, Olay Shine Control Lathering Cleanser, Olay Skin Smoothing Cream Scrub, and Olay Wet Cleansing Cloths.


For further information:

Naz Araghian                 Pamela Baillie
energi PR                 P&G Beauty
416-425-9143 x 14                416-730-4135
naz.araghian@energipr.com              baillie.pe@pg.com


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