New regional game "PAYDAY" debuts tomorrow

    Chance to Win $1,000 A Week For Life!

    WINNIPEG, March 29 /CNW/ - Starting tomorrow, lottery players on the
Prairies and Territories can buy a ticket for a lottery game offering a unique
Top Prize - $1,000 a week for the rest of their life! The new regional weekly
game PAYDAY will be introduced to lottery players in Alberta, Saskatchewan,
Manitoba, Yukon, Northwest Territories and Nunavut.
    The new game, which will be drawn every Thursday evening and costs $2 per
play, will ask players to pick four numbers from 1 to 77 by either Quick Pick
or Selection Slip. In addition to their first Selection, players will receive
14 additional four-number Selections free - for a total of 15 Selections on
each $2 ticket.
    Unlike other lottery draw games, the Selections on a PAYDAY ticket will
be eligible for four distinct Prize Categories. Of the 15 Selections players
receive on their $2 ticket, the first will be eligible for the Top Prize of
$1,000 a Week for Life; the next two can win $50,000; the next four will be
eligible for a prize of $20,000 and the final eight Selections can win $1,000.
Players win in any of these Prize Categories if one of their Selections in the
category matches all four numbers drawn. Subsidiary prizes are also available
on PAYDAY, with players winning $25 if they match any '3 of the 4' numbers
drawn in any Selection and $2 if they match any '2 of the 4' numbers drawn in
any Selection.
    "We're optimistic that PAYDAY will appeal to our players," commented
Kathleen Polyak, spokesperson for the Western Canada Lottery Corporation. "The
opportunity to win $1,000 a week for the rest of your life is exciting, and
the secondary prizes of $50,000, $20,000 and $1,000 are attractive. Players
should also like the overall odds of winning a prize on the game, 1 in 6.1."
    PAYDAY sales begin tomorrow at Lottery Ticket Centres throughout the
Prairies and Territories. The odds of winning the game's Top Prize are 1 in
1.35 Million, and the game's first draw will occur next Thursday evening,
April 5th.

               Alberta Lottery Fund...Benefiting All Albertans

For further information:

For further information: Kathleen Polyak, 1-800-665-3313 Ext. 7104;
Alberta Lottery Fund Contact: Phone (780) 447-8600/Fax (780) 447-8903/Website

Organization Profile

Western Canada Lottery Corporation

More on this organization

Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890