NetWorldMedia and Gorilla Nation Join Forces in Canada - Over 700 French & English Web Properties Aggregated into Single Offering



    MONTREAL, August 28 /CNW/ - NetWorldMedia (http://networldmedia.com/),
the first French language Canadian online advertising network, today announced
the signing of a strategic alliance with Gorilla Nation
(http://www.gorillanation.com/), the world's largest online rep firm, which
will aggregate the online ad inventories of both French and English language
web properties into a massive inventory offering represented by the respective
sales forces of both companies.

    Exclusively representing more than 500 independent websites, Gorilla
Nation offers superior reach and uniquely integrated ad placement
opportunities to Canadian marketers seeking to reach both widely targeted mass
audiences as well as deeply specific niche segments.

    "Several of our Canadian clients have been asking us to make media space
available for their English language market," stated Gino Coutu, President and
CEO of NetWorldMedia. "After several months of research and negotiation,
Gorilla Nation appeared to be most in line with our philosophy of representing
high quality sites, plus having a professional sales team who can be out in
the field proposing specific solutions for the precise needs of our
advertisers."

    "We are particularly proud of now being able to represent NetWorldMedia's
network to our advertisers throughout the rest of Canada," added Walder Amaya,
Director of Operations for Gorilla Nation Canada. "NetWorldMedia's network of
more than 200 mostly French-language content sites, added to our own 500,
creates a quality alternative for national advertisers who wish to reach
Canadians from coast to coast."

    About Gorilla Nation Media, LLC

    Gorilla Nation is the largest online rep firm in the world. The company
exclusively represents the online ad inventory for over 500 leading web
publishers, and sells integrated media and promotional programs to Fortune 500
brand advertisers. Working closely with its web publisher partners, GN's
expertise within 30 select vertical markets provides advertising clients the
ability to aggregate fragmented internet audience segments and build
integrated, rich media programs across one or more properties to deliver
superior audience reach. The company is committed to delivering exceptional
customer service, optimization and execution of creative media and promotional
programs. Founded in 2001, Gorilla Nation is headquartered in Los Angeles with
offices in New York, Chicago, and Toronto.

    About NetWorldMedia

    Founded in 2001, NetWorldMedia is the first Francophone Canadian network
of banners and advertising placement in search outlets with thousands of
active advertisers appearing on more than 450 million page views per month.
The network is composed of more than 200 specialized sites and Quebecois
search engines, including: La Toile du Quebec, TonTuyau.com, LesAffaires.com,
QuebecPeche.com, Sympatico/MSN, GuideAuto.com, AutoConseils.ca,
OccasionEnOr.com, Copines.ca, MonClasseur.com, MontrealWeb.com, in addition to
Google, Yahoo! And MSN Ad Centre.




For further information:

For further information: Gorilla Nation Walder Amaya, 416-593-3778 ext.
2142 Walder.amaya@gorillanation.com

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GORILLA NATION

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