Naturally Advanced Technologies reports second quarter sales for HTnaturals sustainable apparel division

    PORTLAND, OR, Aug. 18 /CNW/ - Naturally Advanced Technologies Inc. ("NAT"
or the "Company") (OTCBB: NADVF), today announced second quarter sales results
for its apparel division, HTnaturals, a provider of environmentally
sustainable hemp, bamboo, organic cotton and soy blended apparel.
    For the second quarter ended June 30, 2008, HTnaturals posted sales of
US$579,000 an increase of 22% over the same period last year, with year to
date sales of US$1,533,000, an increase of 40% over the same period 2007. Year
to date gross margin is running at approximately 36%, or US$562,000, as
compared to US$359,000, or 33%, for the same period in 2007.
    "Sales results for Q2 were significant as we continue to show robust
revenue growth year over year", said CEO Ken Barker. "While Q2 is
traditionally a slower quarter in the apparel industry, our focus on
operational efficiencies has increased our gross margins from this time last
year. We anticipate the remainder of 2008 to continue to deliver sales and
margin growth as forecasted."

    ABOUT Naturally Advanced Technologies, Inc.

    Naturally Advanced Technologies Inc. is committed to unlocking the
potential of renewable and environmentally sustainable biomass resources from
hemp and other bast fibers. NAT, through its wholly owned subsidiary Crailar
Fiber Technologies Inc., is developing proprietary technologies for production
of bast fibers, cellulose pulp, and their resulting by-products, in
collaboration with Canada's National Research Council and the Alberta Research
Council. CRAILAR(R) technology offers cost-effective and environmentally
sustainable processing and production of natural, bast fibers such as hemp and
flax, resulting in increased performance characteristics for use in textile,
industrial, energy, medical and composite material applications. The Company
is also a provider of sustainable, environmentally friendly fibers and fabrics
through its apparel division HTnaturals. Founded in 1998 in response to the
growing demand for environmentally friendly, socially responsible clothing,
NAT adheres to a "triple bottom line" philosophy, respecting the human rights
of employees, the environmental impact of the Company's operations and fiscal
responsibility to its shareholders.

    Forward Looking Statement Disclaimer

    This press release includes certain statements that may be deemed
"forward-looking statements". All statements in this release, other than
statements of historical facts that address commencement of trading of NAT's
Shares on the TSX-V, technology, and activities of NAT are forward-looking
statements. Forward-looking statements or information are subject to a variety
of risks and uncertainties which could cause actual events or results to
differ from those reflected in the forward-looking statements or information,
including, without limitation, risks and uncertainties relating to: any market
interruptions that may delay commencement of trading of NAT's Shares on the
TSX-V, technological and operational challenges, needs for additional capital,
changes in consumer preferences, market acceptance and technological changes,
dependence on manufacturing and material supplies providers, international
operations, competition, regulatory restrictions, and the loss of key
employees. In addition, the Company's business and operations are subject to
the risks set forth in the Company's most recent Form 10-KSB, Form 10-QSB and
other SEC filings which are available through EDGAR at These are
among the primary risks we foresee at the present time. The Company assumes no
obligation to update the forward-looking statements.

For further information:

For further information: Investor Contact: Toby Reid, Investor
Relations, Naturally Advanced Technologies Inc., (604) 683-8582 x107,; Media Contact: Summer Facchini, Black Lab
Communications, (503) 830-5983,

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CRAiLAR Technologies Inc.

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