All of the day's headlines and stories now delivered in real-time to
TORONTO, June 5 /CNW/ - Today, National Post and Virtual Reach Inc., the
developer of the breakthrough mobile platform Viigo(TM), announced they have
partnered to deliver real-time access to the Post's breaking news, commentary
and analysis on mobile devices.
Beginning today, all National Post readers will be able to receive the
National Post's news, headlines and insight on their BlackBerry handhelds,
free of charge.
"Virtual Reach's unique application delivers National Post's breaking
news, commentary and analysis in a clean, clear, easy-to-read format," said
Jonathan Harris, Director Online, National Post. "It's the perfect way to help
our readers stay on top of the news while on the go."
After downloading the small Viigo application to their mobile device,
National Post readers will have live access to news from the National Post,
financial headlines and stories from Financial Post as well as three of the
Post's most popular blogs, Full Comment, Posted and FP Trading Desk, which
delivers real-time, market analysis throughout the trading day.
Readers can download Viigo and begin receiving National Post news and
information by visiting www.virtualreach.com/nationalpost.htm or
www.virtualreach.com/financialpost.htm from their PC, or by visiting
fp.virtualreach.com from their BlackBerry. Viigo will also be available on
Windows Mobile devices in the next couple of weeks.
Investment banks and their institutional clients will also have access to
FP Trading Desk content on their mobile devices through Dashboard Mobile, a
mobile aggregator of investment research and news also powered by Viigo.
"The National Post is a perfect fit for Viigo," commented Jay Steele,
Founder of Virtual Reach. "The platform lends itself very well to the needs of
newspapers and other media as they seek to extend their reach to an
increasingly mobile audience and achieve real-time content delivery."
In addition to partnering with Viigo, as part of its ongoing mobile and
online strategy, the National Post has recently introduced a number of
enhancements to provide a richer content experience. The Financial Post Daily
Podcast provides users with a concise summary of the day's business and
financial news at the start of the day; email alerts keep users informed of
news, volume and price changes for stocks or mutual funds; and an improved
portfolio tool which is available at www.financialpost.com and provides all
the data to help make informed investment decisions.
In addition to National Post content, Viigo users also have one-click
access, via the Viigo Channel Library, to a wide variety of the web's best
content and services. The Channel Library is constantly updated by Virtual
Reach editors with new and fresh ideas.
About National Post
The National Post is owned by CanWest MediaWorks Inc., a wholly-owned
subsidiary of CanWest Global Communications Corp, (CanWest) (TSX: CGS and
CGS.A, www.canwestglobal.com). CanWest, an international media company, is
Canada's largest media company. In addition to owning the Global Television
network, CanWest is Canada's largest publisher of daily newspapers, and also
owns, operates and/or holds substantial interests in conventional television,
out-of-home advertising, specialty cable channels, Web sites and radio
networks in Canada, New Zealand, Australia, Singapore, Turkey, the United
States and the United Kingdom.
About Virtual Reach Inc.
Virtual Reach is a leading developer of mobile application software. The
Virtual Reach platform, Viigo, not only offers an unparalleled mobile user
experience, but because it is built on industry standard RSS technology,
provides companies with the fastest possible way to mobilize content. With its
flagship product, Viigo, thousands of users across the world already enjoy
Breaking News, Sports, Entertainment, Weather, Markets, Blogs or any RSS Feed
they want, at the touch of a button, wherever they are. Always live, always
on, always available.
Founded in 2004, Virtual Reach is a privately owned company with its
corporate head office in Mississauga, Ontario. For more information on Virtual
Reach and its RSS solutions for wireless and mobile platforms, please visit
Virtual Reach, Viigo, the Virtual Reach logo, and Newsclip are all
trademarks of Virtual Reach Inc.
The BlackBerry and RIM families of related marks, images and symbols are
the exclusive properties and trademarks of Research In Motion Limited. RIM,
Research In Motion and BlackBerry are registered with the U.S. Patent and
Trademark Office and may be pending or registered in other countries.
For further information:
For further information: Tammy Bender, Public Relations Manager, CanWest
MediaWorks, email@example.com, (416) 442-2177; Robert Belliveau, Vice
President, Business Development, Virtual Reach Inc., firstname.lastname@example.org,
(800) 204-1831 x. 84