Multiplied Media releases Poynt for new Blackberry smartphones at Consumer Electronics Show

    CALGARY, Jan. 9 /CNW/ - Multiplied Media Corporation (TSX:V MMC), an
award-winning, Calgary-based provider of local search services, is pleased to
announce the availability of the latest version of its marquee product, Poynt,
for the recently released BlackBerry(R) Curve 8900 and BlackBerry Pearl Flip
smartphones. RIM (Research in Motion) invited Multiplied Media to participate
as one of its featured partners at the BlackBerry booth at the Consumer
Electronics Show (CES) in Las Vegas, January 8 - 11, where the latest version
of the application will be unveiled.
    CES is the largest show of its kind in the world, and attracts over
140,000 attendees annually, bringing Multiplied's Poynt service to the
always-on audience to whom mobile search services and multimedia functionality
most appeal.
    The newest Poynt release takes advantage of the built-in media player on
the devices, enabling users to watch movie trailers prior to completing the
ticket purchase transaction, also available on Poynt.
    "Our mobile user count is growing rapidly. We've seen an increase of
12,000 new BlackBerry users in one month, putting us at more than 37,000,"
said Andrew Osis, CEO, Multiplied Media. "Our development team has been
working tirelessly to ready the Poynt application for the new BlackBerry Curve
and BlackBerry Flip, which we expect to contribute to a continued increase in
our user numbers. These repeating users will help to drive our top line in
2009, as each user contributes to the revenue stream."
    The Poynt application for the BlackBerry takes advantage of the
smartphone's robust capabilities including locates by GPS and IP detection,
click-to-call, click-to-map and click-to-view-website functionality. The
always on, always connected nature of the BlackBerry allows users of the Poynt
local search service to get local business and movie information whenever and
wherever they need it.
    View the latest version of Poynt at Booth South 4 36206, Consumer
Electronics Show, Las Vegas from January 8 - 11, 2009.
    To download Poynt, visit from your BlackBerry

    About Multiplied Media Corporation
    Multiplied Media Corp. ( has developed the
award-winning application Poynt (, the multimedia local search
service available over Microsoft's Windows Live Messenger, AOL's AIM instant
messaging network and BlackBerry(R) smartphones. Through agreements with
Yellow Pages Group in Canada, Idearc Media ( in the United
States and t-info and Infobel in Europe, Poynt simplifies finding and
connecting with businesses, retailers and events wherever and whenever it is
most convenient for the consumer. Headquartered in Calgary, AB, Canada,
Multiplied Media trades on the TSX Venture Exchange under the symbol MMC.

    Forward Looking Statements
    Certain statements in this release, other than statements of historical
fact, may include forward-looking information that involves various risks and
uncertainties. There can be no assurance that such forward-looking statements
will prove to be accurate. Actual result and future events could differ
materially from those anticipated in such statements. These and all subsequent
written and oral forward-looking statements are based on the estimates and
opinions of management on the dates they are made and expressly qualified in
their entirety by this notice. The Company assumes no obligation to update
forward-looking statements should circumstances or management's estimates or
opinions change, other than as required pursuant to applicable securities

    Neither TSX Venture Exchange nor its Regulation Services Provider (as
    that term is defined in the policies of the TSX Venture Exchange) accepts
    responsibility for the adequacy or accuracy of this release.

For further information:

For further information: Andrew Osis, CEO & Director, Multiplied Media
Corporation, (403) 313-3719,; MEDIA CONTACTS:
Margaret Glover-Campbell, Director, Communications, Multiplied Media
Corporation, (403) 313-3719,

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