MTS Allstream Recognized at Global Telecoms Business Innovation Awards in London, England

    MTS TV receives consumer service innovation award

    Stock Symbol: MBT

    WINNIPEG, Sept. 10 /CNW/ - MTS Allstream Inc. ("MTS Allstream") is
pleased to announce that it has received an award in the consumer fixed and
mobile service innovations category at the 2008 Global Telecoms Business (GTB)
Innovation Awards in London, England. MTS Allstream was recognized for its
digital television service, MTS TV, the most successfully deployed telephone
line-based television service in North America based on technology and market
share growth. This award was accepted by Stan Kurtas, Vice-President
Marketing, MTS Allstream, in front of approximately 250 international industry
leaders at the Awards ceremony.
    "It is an honour to have MTS TV recognized as the most innovative project
in the consumer service innovation category at this global event," said Kelvin
Shepherd, President Consumer Markets, MTS Allstream. "MTS TV continues to
evolve, and is an important leading edge product within the full suite of
wireline, wireless and broadband services we offer to our customers."
    "The industry is seeing a wave of innovation which is making a huge
difference - to the companies working in the industry and to all of us in
business and as consumers," said Alan Burkitt-Gray, Editor, Global Telecoms
Business magazine. "We want to celebrate what they are doing."
    The GTB Innovation Awards were first presented in 2007, and are designed
to honour innovative projects involving telecommunications operators and
service providers around the world.
    Since launching in 2003, MTS TV has earned a 32% market share, and
provides service to over 81,000 customers in Winnipeg. With over 250 channels
of high-definition, standard definition and audio channel programming, MTS TV
delivers digital quality picture and sound, and is enhanced by interactive and
on demand features such as games, e-mail, photo viewing, video-on-demand and

    About MTS Allstream

    MTS Allstream is a wholly owned subsidiary of Manitoba Telecom Services
Inc. and is one of Canada's leading national communication solutions
providers, delivering innovative products and services through the Enterprise
Solutions and Consumer Markets divisions. The Enterprise Solutions division,
which operates under the Allstream brand nationally and under the MTS
Allstream brand in Manitoba, is a leading competitor in the national business
and wholesale markets. This division offers customers a portfolio of solutions
tailored to the needs of medium and large businesses looking for success in a
world of rapidly evolving technology - IP connectivity, unified
communications, IT consulting and security services. The Consumer Markets
division leads every telecommunications market segment in Manitoba, delivering
a full suite of next generation wireless, high-speed Internet and data,
digital television and wireline voice services under the MTS brand, as well as
small business services in select markets across Canada under the Allstream
brand, and security and alarm monitoring services through AAA Alarm Systems
Ltd., an affiliate of MTS Allstream which also operates in other western
provinces. MTS Allstream's extensive national broadband fibre optic network
spans more than 24,300 kilometres, and provides international connections
through strategic alliances and interconnection agreements with other
international service providers. Manitoba Telecom Services Inc.'s common
shares are listed on The Toronto Stock Exchange (trading symbol: MBT). For
more information, please visit:

For further information:

For further information: Jill Gibson, Corporate Communications
Coordinator, (204) 958-3392,

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