- Retailer launches fundraising campaign with proceeds benefiting Helen
Keller Foundation -
WILSONVILLE, Ore., June 8 /CNW/ -- Movie Gallery is launching its
sixth-annual fundraising campaign to support the Helen Keller Foundation's
Canadian grant offerings, which benefit Canadian education and research
programs in sight and hearing. Since 2004, the company has raised over
$590,000 to support the Helen Keller Foundation. Beginning on June 8th and
lasting through July 5th, Movie Gallery stores will host an in-store
fundraising effort to generate money for the international charity grants.
"Movie Gallery entertains the senses of sight and hearing for its
customers across North America and, in turn, their devoted customers have
contributed generously to sponsor sight and hearing research," said Dr. Robert
Morris, president of Helen Keller Foundation. "Movie Gallery and its customers
have become the largest donors to the Helen Keller Foundation, and our medical
research accomplishments are a direct reflection of their generosity."
In 2008, Movie Gallery generated over $95,000 in Canada that was donated
to the Helen Keller Foundation. The funds, in the form of grants, benefited
Canadian research programs dedicated to sight and hearing, including The
University of Toronto's Ophthalimic Cancer Surgery "Wait Lists" initiative,
the University of British Columbia's Complement C5b-9 Immunoreactivity in the
Aged Human Donor Eye research, and the purchase of teaching equipment for the
University of Saskatchewan. In 2009, funds will once again be allocated to
Canadian research programs.
To participate in the June fundraising campaign, Movie Gallery customers
can make a donation of $1 or more during checkout. In return, a personalized
"Star" icon - resembling the stars from the Hollywood Walk of Fame - will be
posted prominently in the store, recognizing their generosity and support of
the cause. One hundred percent of the funds go directly to the Helen Keller
"We value our ongoing relationship with the Helen Keller Foundation and
applaud their continued efforts to enrich the lives of current and future
generations of people with sight and hearing impairments," said Cliff Torng,
chief marketing officer of Movie Gallery, Inc. "We have much to learn from
the great legacy of Helen Keller and our customers recognize the importance of
the Foundation's mission."
For more information, or to make a "Star" donation, please visit your
local Movie Gallery store. To find the store nearest you, visit
About Movie Gallery
Movie Gallery, Inc. (www.moviegallery.com) is the second largest North
American home entertainment specialty retailer with more than 3,700 stores
located in all 50 U.S. states and Canada. Movie Gallery(R) offers one of the
widest selections of movie and game titles, for rental and for sale, both new
and used. The Company strives to deliver an exceptional customer experience
to every customer with warm and friendly service in an inviting atmosphere.
Founded in 1985, and now based in Wilsonville, Oregon, Movie Gallery is owned
and operated by Movie Gallery, Inc., which is also the parent company for the
Game Crazy and Hollywood Video brands.
About the Helen Keller Foundation for Research and Education
Based in Birmingham, Alabama, the home state of Helen Keller, the Helen
Keller Foundation for Research and Education strives to prevent blindness and
deafness by advancing research and education. The Foundation is directed by
eminent scientists and research physicians working together with members of
Helen Keller's family.
To learn more about the Foundation, visit www.helenkellerfoundation.org,
or contact Laura Beckwith, Executive Director, (205)933-9389.
Jennifer Newberg, firstname.lastname@example.org/617.939.8359
Marc Berliner, email@example.com/617.939.8467
For further information:
For further information: Jennifer Newberg, +1-617-939-8359,
firstname.lastname@example.org, or Marc Berliner, +1-617-939-8467,
email@example.com, both for Movie Gallery Web Site: