Mountain Equipment Co-op Ontario(TM) stores are now bullfrogpowered(TM)

    MEC expands its green power purchase to Burlington, Toronto and Ottawa

    TORONTO, Jan. 26 /CNW/ - Bullfrog Power(TM), Canada's only 100 per cent
green electricity retailer, and Mountain Equipment Co-op (MEC), the largest
retail co-operative in Canada, today announced that all three of MEC's Ontario
stores are now bullfrogpowered; the Toronto, Ottawa and newly opened
Burlington locations join its Calgary and Edmonton stores in a continuing
commitment to sustainability.
    "Procuring wind power for our Alberta and Ontario stores is a key element
in our ongoing efforts to reduce the greenhouse gas emissions that stem from
our retail operations," said MEC Senior Manager of Operations Gary Faryon.
"MEC is delighted to partner with Bullfrog Power to harness clean electricity
for our stores."
    This expansion of MEC's green power purchase reinforces the outdoor
retailer's environmental leadership, despite uncertain economic times.
"Mountain Equipment Co-op continues to show insightful leadership by
implementing extensive sustainability initiatives and building practices in
its retail locations," said Tom Heintzman, president, Bullfrog Power. "The
decision to purchase clean, renewable electricity for their Ontario locations
further enhances their sustainability efforts and we are extremely pleased to
continue our partnership with them."
    Each of MEC's Ontario locations has been built with unique features that
support sustainability and make the spaces eco friendly. The new Burlington
store was designed and constructed to a LEED(TM) gold standard and is in the
process of becoming certified. It also utilizes a photovoltaic and solar
thermal system to generate the equivalent of approximately 30 per cent of the
store's electricity needs (the electricity is fed into Ontario's grid). The
Toronto location is home to a 10,000-square-foot green roof that is a
self-sustaining prairie environment. The Ottawa store, when relocated in 2000,
was the first retail location in Canada to comply with the (now defunct) C2000
Green Building Certification.

    About Bullfrog Power

    Bullfrog Power is a leading provider of 100 per cent green electricity.
Founded in 2005, Bullfrog provides homes and businesses in Alberta and Ontario
with an easy way to go green and help create a cleaner, healthier environment
for future generations. All of Bullfrog's power comes from clean, renewable
sources like wind power and low-impact water power that displace polluting and
carbon-intensive sources like coal. Bullfrog sources power exclusively from
generators that have received Environment Canada's Environmental Choice(M)
Program EcoLogo(M) certification. Thousands of Canadian homeowners and
hundreds of businesses have made the decision to become bullfrogpowered(TM)
and support the generation of clean, renewable power.

    About MEC

    Mountain Equipment Co-op is Canada's largest co-operative and leading
retailer of outdoor clothing and equipment, providing quality products and
services for self-propelled activities like hiking, climbing, cycling,
paddling and snowsports. Established in 1971, MEC operates 12 destination
stores in central locations across Canada as well as mail- and web-order
services. A recognized leader in sustainability, MEC operates some of the most
energy-efficient commercial buildings in Canada, which it develops through its
Green Building Program. More information about MEC is available at

For further information:

For further information: Contact Bullfrog Power, Meghan Ney, Media
Relations Specialist, Tel: (416) 360-3464, ext: 221, Email:; Contact MEC, Tim Southam, Public Affairs
Manager, Tel: (604) 707-4480, Email:

Organization Profile


More on this organization

Green News

More on this organization

Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890