MEGA Brands's Smart Builders Piano receives Oppenheim Toy Portfolio's Platinum Award for 2008

    Smart Builders Piano Wins Oppenheim Toy Portfolio's Top Honor

    MONTREAL, Oct. 6 /CNW Telbec/ - MEGA Brands Inc. (TSX: MB) is pleased to
announce that Oppenheim Toy Portfolio has awarded its top Platinum Award to
the Mega Bloks Smart Builders Piano as one of the best toys for 2008.
    "Finding musical toys that are age appropriate and have a pleasing sound
quality can be challenging - which is why we were delighted when we tested the
Smart Builders Piano," says co-founder Stephanie Oppenheim. "Our testers loved
the open-ended design of the piano that allows toddlers to really explore and
enjoy the process of making their own music."
    The Platinum Award tops a very successful winning streak for Smart
Builders Piano. The innovative musical building toy is playing into the
holiday season having already received six major toy awards. Smart Builders
Piano has won The National Parenting Center's 2008 Seal of Approval, 2008
National Parenting Publications Awards Children's Products (NAPPA), the Toy
Insider Hot 20, and was selected as one of Dr. Toy's Top 10 Toys for 2008.
    "We are honored to have received such a top and prestigious accolade for
Smart Builders Piano by an independent consumer organization," said Vic
Bertrand, Chief Innovation Officer of MEGA Brands. "Smart Builders Piano is
the first electronic piano that combines musical wonder and building fun."
    Without Mega Bloks, Smart Builders Piano plays as a normal instrument,
but by layering or removing blocks, aspiring young Beethovens can change the
instruments, add beats and songs to create their own musical masterpiece.
Research also shows that there is a direct correlation between playing an
instrument from a young age and enhancing creativity, concentration and
coordination in children.

    About MEGA Brands

    MEGA Brands is a trusted family of leading global brands in construction
toys, games & puzzles, arts & crafts and stationery. They offer engaging
creative experiences for children and families through innovative,
well-designed, affordable and high-quality products that deliver on our
Trusted Brands promise. Visit for more information.
    The MEGA logo, A Family of Trusted Brands, Mega Bloks, Rose Art, MagNext
and Board Dudes are trademarks of MEGA Brands Inc. or its affiliates.

    About Oppenheim Toy Portfolio

    Founded in 1989 by child development experts and mother-daughter team,
Joanne and Stephanie Oppenheim review children's media. The organizations
reviews are posted at The Oppenheims are also
Contributors to NBC's TODAY Show. The Oppenheims will announce their annual
Platinum Awards for the best new children's toys and books in the fall.

For further information:

For further information: Harold Chizick, Director, Corporate
Communications, MEGA Brands, (514) 333-5555, ext. 2338,

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