TORONTO, June 19 /CNW/ - Whether you're a technology buff or a die-hard
soccer fan, there's something for everyone under the Sony and Best Buy tent as
Best Buy Canada and Sony team up to launch "Score with Sony" week running from
June 22 until June 28 at all Best Buy stores across Canada.
What: Sony and Best Buy tent
When: Open to Public:
Saturday, June 23 - 10 a.m. to 5 p.m.
Media Interviews and Photo/Video Opportunities:
Saturday, June 23 - 1 p.m. to 3 p.m.
Where: Best Buy Richmond Hill
Unit C 225 High Tech Road
Sony and Best Buy Tent Ultimate HD Experience
To kick off the week, Best Buy and Sony host the Sony and Best Buy tent -
a one-day big tent experience full of entertainment and sporting activities
outside the Richmond Hill Best Buy store. Inside, consumers can experience the
full HD family of Sony products with live demonstrations to show how HDTV,
Blu-Ray Players; PS3; HD DSC; HD Camcorders; Face Detection and VAIO Laptops
can work together to provide the ultimate Sony HD experience.
FIFA U-20 Ultimate Fan Experience
As a proud partner of the FIFA U-20 World Cup Canada 2007, Sony brings
the ultimate soccer experience to the Sony and Best Buy tent with a showing of
the FIFA U-20 Trophy in Canada. Soccer enthusiasts can have a free photo taken
with the trophy or alongside the Team Canada team backdrop; experience a mad
trix and skillz demo by Freestyle Soccer; have a chance to win one of
100 replica U-20 soccer balls autographed by Team Canada's David Edgar; and
get their free Sony/FIFA/Best Buy giveaways.
About Best Buy Stores - Canada
Best Buy stores in Canada are a division of Burnaby, BC-based Best Buy
Canada Ltd., a wholly owned subsidiary of Best Buy Co., Inc. (NYSE: BBY). Best
Buy is Canada's fastest-growing retailer and e-tailer (www.BestBuy.ca) of
consumer electronics, computers and entertainment products and also operates
the Geek Squad (www.GeekSquad.ca), a 24 hour a day computer support task
force. There are currently 47 stores in British Columbia, Alberta,
Saskatchewan, Manitoba, Ontario and Quebec.
Best Buy offers consumers a unique shopping experience with the latest
technology and entertainment products, at the right price, with a no-pressure
(non-commissioned) sales environment. The Company is committed to kids and
their local communities and has a comprehensive community relations program
described at www.BestBuy.ca/community.
For more information about Best Buy, including store locations, visit
About Sony of Canada Ltd.
Established in 1955, Sony of Canada Ltd. is a wholly-owned subsidiary of
Sony Corporation of Tokyo, Japan, a world leader in the manufacture and
marketing of electronic and computer products for consumer, business,
electronics publishing and multimedia applications on a global scale. With
headquarters in Toronto, sales offices in Vancouver and Montreal and
distribution centres in Coquitlam, British Columbia, and Whitby, Ontario,
approximately 1,000 employees support 79 Sony stores and a network of more
than 500 authorized dealers across Canada.
For further information, please visit us at www.sony.ca,
www.thesonystore.ca or www.sonystyle.ca, Sony's product information and
e-commerce Web site.
For further information:
For further information: Best Buy: Dianna Eakins, Eakins Communications,
(905) 333-4208, firstname.lastname@example.org; Heather Seabrook, Best Buy Canada Ltd.,
(604) 412-1011, email@example.com; Sony: Tony Smith, Sony of Canada,
(416) 495-3707, firstname.lastname@example.org; Michelle Cowan, Lefler Silverhammer Public
Relations, (416) 324-2024, email@example.com