Media Advisory/Photo Opportunity - Therma Blade & Wayne Gretzky to launch heated skate blade at Hockey Hall of Fame

    Revolutionary technology expected to hit NHL this season

    TORONTO, Oct. 3 /CNW/ -

    WHAT      Canadian skate blade maker Therma Blade Inc. is giving the
              media its first up-close look at the revolutionary new heated
              skate blade that is about to change the game of hockey - from
              the NHL to recreational rinks everywhere.

              Media are invited to meet Team Thermablade on Tuesday, Oct. 16,
              2007 at the Hockey Hall of Fame in Toronto during the official
              North American launch of breakthrough skate technology that has
              the backing of hockey legend Wayne Gretzky.

              An early prototype of this Canadian invention will also be
              presented to the Hockey Hall of Fame to celebrate the evolution
              of Canada's game.

              Contact Mark Nusca at 416-422-7179 to RSVP.

    WHO       Heated blade inventor Tory Weber, Therma Blade President
              Patrick Francey, Therma Blade performance and physiology expert
              Francois Whittom, and Team Thermablade.

    WHEN      Tuesday, October 16, 2007
              10:30 to 11 a.m. Registration
              11 to 12 p.m. Media Conference/Q&A/Photo Opportunity
              12 to 2 p.m. One-on-one Interview Opportunity & Reception

    WHERE     Hockey Hall of Fame
              Brookfield Place (formerly BCE Place)
              30 Yonge Street
              Toronto, ON
              (Enter via Shopping Level Concourse of
              Brookfield Place at southeast corner of building.)


    Canadian skate blade maker Therma Blade Inc. is a Quebec-based
manufacturer of heated skate blade technology that was invented by Alberta
resident Tory Weber. Therma Blade is a technologically advanced skate blade
that uses battery powered electrical energy to slightly heat the skate blade,
thereby increasing the layer of water between the blade and the ice surface
and reducing friction at the ice surface. Therma Blade has several proven
physiological and performance benefits for hockey players, including a
dramatic reduction in gliding friction and starting resistance, an overall
increase in stamina and an overall decrease in fatigue. More information on
the product is available online at

For further information:

For further information: Porter Novelli Canada, Mark Nusca, (416)

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