Media Advisory/Photo Op - Cricket Canada and Scotiabank to introduce elementary school cricket program to help create a new generation of players and fans

    TORONTO, Jan. 9 /CNW/ -

    WHAT:     Scotiabank, in partnership with Cricket Canada, will support
              cricket at the grass roots level with the Cricket Canada
              Scotiabank School Program (CCSSP). The program will initially
              be offered in Greater Vancouver, Calgary and the Greater
              Toronto Area to introduce elementary school students to the
              game of cricket. The program will be launched in Abbotsford, BC
              at an event at Eugene Reimer Middle School that will include a
              cricket demonstration by Canadian National Team members.

              In conjunction with the launch in Vancouver, a photo op will
              take place in Toronto at the North Kipling Junior Middle School
              during which students of the school, along with students from
              North Albion Collegiate Institute, will have an opportunity to
              play a quick game of cricket with members of Canada's National
              Cricket team.

    WHY:      The popularity of cricket in the United Kingdom, India,
              Pakistan, Sri Lanka, Guyana and the West Indies has carried
              over into several of Canada's multicultural communities. The
              CCSSP is designed to teach fundamental cricket skills while
              helping children build teamwork and interpersonal skills that
              will last a lifetime. The schools will be provided with
              complimentary teacher training and equipment.

    WHEN:     Tuesday January 13, 2009
              1:00 p.m.-1:45 p.m.

    WHERE:    North Kipling Junior Middle School - Gymnasium
              2 Rowntree Road, Toronto (just off Kipling Ave. between Finch
              and Steeles)

    WHO:      Ben Sennik, President, Cricket Canada
              Martin Vieira, Regional Development Manager, Americas,
               International Cricket Council
              Gulwant Bajwa, Second Vice President, Ontario Cricket
              Chick Kennedy, Athletic Director, Toronto District School
               Board (TDSB)
              John Hastings, Trustee, Ward 1-Etobicoke North, TDSB
              Soo Wong, Ward 20-Scarborough-Agincourt, TDSB
              Lesa Semcesen, Principal, North Kipling JMS
              Jonathan Shoss, Principal, North Albion CI
              Adil and Ammer Askary, Cricket Coaches, North Albion CI
              Canadian National Cricket Team Members (Umar Bhatti, Captain,
              Karun Jethi, Vice Captain, Pubudu Dassanayake, National Head
              Pankaj Mehra, Director, Multicultural Banking, Scotiabank

For further information:

For further information: Patty Stathokostas, Scotiabank Public Affairs,
(416) 866-3625,; Atul Ahuja, Chief
Executive Officer, Cricket Canada, (416) 898-7989,

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