Media Advisory: Robert Munsch makes special Family Literacy Day visit to SickKids(R) Hospital

     Canada's best-selling author to entertain and enrich young patients
     and their families; over a thousand events planned across Canada to
     celebrate the importance of family literacy for adults and children

    TORONTO, Jan. 26 /CNW/ - On Family Literacy Day (FLD), Tuesday January
27th, join ABC CANADA Literacy Foundation, FLD Founding Sponsor Honda Canada,
and officials from The Hospital for Sick Children (SickKids(R)) for a special
Family Literacy Day reading to patients and their families. Capture the joy as
children and their parents hear stories told by legendary children's author
Robert Munsch. As the honourary chair of FLD, Munsch will share a few of his
bestselling stories as only Munsch can. He will also encourage families in
attendance to engage in literacy activities at home to promote the benefit of
family learning for both adult and child.
    This year marks the 11th year of Family Literacy Day, an annual
initiative held every January 27th and created by ABC CANADA Literacy
Foundation and founding sponsor Honda Canada. Celebrated nationally, Family
Literacy Day promotes families reading and learning together on a daily basis.
This storytelling event is one of hundreds of events taking place across the
country at schools, libraries, homes and literacy organizations, all in honour
of Family Literacy Day.


    WHO:      Robert Munsch     Canada's best-selling author,
                                Honourary Chair of Family Literacy Day

              Margaret Eaton    President, ABC CANADA Literacy Foundation

              Todd Fowler       Manager, Corporate Affairs, Honda Canada

    WHEN:     Tuesday January 27th, Family Literacy Day Reading will begin
              promptly at 11 a.m.

    WHERE:    The Hospital for Sick Children
              555 University Avenue, Toronto, Ontario
              Enter at Elizabeth Street Doors
              Go to the Information Desk in the Atrium on the first floor to
              be escorted to the location

For further information:

For further information: Media Contacts: Karen Benner, Manager of
Corporate Communications, ABC CANADA Literacy Foundation, Phone:
1-800-303-1004 ext. 122, Mobile: (647) 588-7277, Email:; Ashley Tilley, Communications Coordinator, ABC CANADA
Literacy Foundation, Phone: 1-800-303-1004 ext. 127, Mobile: (905) 767-4225,

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