Media Advisory - WHEN MARKET MEETS MISSION: Social Entrepreneurs Changing the Face of Business in Toronto

    TORONTO, Feb. 25 /CNW/ - A new business model is emerging in Toronto that
mixes the dynamic energy of the free market with the social conscience of the
non-profit sector. On March 5, Toronto Mayor David Miller will join
Enterprising Non-Profits Toronto (enp-TO) in granting $100,000 to 16 local
non-profits to help them establish social enterprises.
    "We're witnessing the birth of a new type of business," says Tonya
Surman, executive director of the Centre for Social Innovation, the
organization that started the enp-TO program. "Social enterprises have the
capacity to tackle the needs of society that the free market has failed to
    Social enterprises are revenue-generating businesses run by
mission-driven non-profit organizations. Because most non-profits are not used
to thinking in terms of profitability, enp-TO will provide grant recipients
with skills training and coaching to help them establish well-planned,
profitable social enterprises.
    Join enp-TO director Eli Malinsky, Toronto Mayor David Miller and the
2009 enp-TO grant recipients for an afternoon of exciting and inspiring
interview opportunities.

    WHAT:   Enterprising Non-Profits Toronto launch at the Centre for Social
    WHEN:   Wednesday March 5, 3:30 pm-5:00 pm
    WHERE:  Centre for Social Innovation, 215 Spadina Ave., 4th floor


    The Centre for Social Innovation

    The Centre for Social Innovation (CSI) is a nonprofit organization with a
mission to spark, connect and support new ideas that make positive change in
the world. The Centre houses over 150 tenant organizations whose work meets
the needs of communities across the province and around the world. More

For further information:

For further information: Eli Malinsky, program director, (416) 979-3939
ext. 3,

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