Media Advisory - This holiday season, before you hit the road, make your - last call - to Operation Red Nose!

    HALIFAX, Nov. 8 /CNW/ - Operation Red Nose is joining forces with its
provincial sponsors, Insurance Bureau of Canada (IBC) and NSLC to help keep
Nova Scotia roads safe this holiday season.
    At a news conference to be held Tuesday, November 13th, 2007, Don
Forgeron, Vice-President, Atlantic, IBC, will highlight the industry's
commitment to the expansion of Operation Red Nose. He will further reveal that
the program is expanding into the Truro area and announce this year's Honorary
    Attending the event: Barry Barnet, Minister of Health Promotion and
Protection; Mayor Peter Kelly; Chief of Police Frank Beazley; RCMP
superintendent Gordon Barnet; and Rick Perkins, VP, Communications and
Corporate Responsibility, Nova Scotia Liquor Corporation. Local and national
representatives from Operation Red Nose will be present as well.

    What:     Operation Red Nose provincial launch

    When:     November 13th, 2007, 10:30 a.m.

    Where:    Halifax City Hall (Halifax Hall), 1841 Argyle Street

    All media are welcome to attend. Telephone interviews will also be
    available following the announcement.

For further information:

For further information: to confirm your attendance, or to schedule an
interview in advance, please contact: ORN Maritimes: Corinne MacLellan, ORN
Halifax, (902) 209-3234; IBC Atlantic: Ellen Woodger, (416) 483-2358 or James
Geuzebroek, (416) 362-2031; ORN HEADQUARTERS: Julie Royer, Marketing &
Communications Director, Operation Red Nose, 1-866-213-1271

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