Media Advisory - Sun Life Financial hosts second quarter 2008 earnings conference call

    TORONTO, July 24 /CNW/ - Sun Life Financial Inc. will release its second
quarter 2008 financial results at approximately 1 p.m. ET on Thursday,
July 31, 2008 and will hold its earnings conference call and audio webcast at
4 p.m. ET the same day.

    Date:        July 31, 2008

    Time:        4 p.m. ET

    Hosted by:   Donald A. Stewart, Chief Executive Officer,
                 Rick McKenney, Executive Vice-President & Chief Financial
                 Officer, and
                 Paul Petrelli, Vice-President, Investor Relations

    Please call 10 minutes prior to the scheduled start time as follows:
    Local (Toronto):               416-644-3414
    Toll Free (North America):     1-800-814-3911

    To listen to the call via live audio webcast and to view the presentation
slides, as well as related information, please visit and click
on the link to Q2 results from the "Highlights" section of the home page
10 minutes prior to the start of the presentation. The webcast and
presentation will be archived on our website following the call and can be
found at
    A replay of the conference call will be available from Thursday,
July 31, 2008 at 7 p.m. ET until midnight on August 17, 2008 by calling
416-640-1917 or 1-877-289-8525 (toll free within North America) and entering
the passcode 21245709 followed by the No. sign.

For further information:

For further information: Media Relations Contact: Susan Jantzi, Senior
Manager, External Communications & Corporate Affairs, Tel: (519) 888-3160,; Investor Relations Contact: Paul Petrelli,
Vice-President, Investor Relations, Tel: (416) 204-8163,

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