Media Advisory - SEE IT! DO IT! LIVE IT! Canada's Ultimate Outdoor Adventure Show Returns to the International Centre!

    TORONTO, Feb. 19 /CNW/ - Adventure enthusiasts mark your calendars as
Canada's largest outdoor adventure and travel marketplace - The Outdoor
Adventure Show, presented by Ontario Parks and Ontario Tourism, propels back
into the International Centre from Friday, February 20th to Sunday, February
22nd, 2009. This exciting three-day event offers a massive selection of
exhibitors, interactive demos, and celebrity guest appearances. It is a show
that must be seen for the outdoor adventurer at heart!

                                   SEE IT!

    -   Get amazing pre-season deals from over 300 exhibitors featuring
        everything for the outdoors from land to water adventures.
    -   Watch the pros take on interactive demos in the Whitewater Demo Pool,
        Cayman Islands Scuba Tank and Ropes course.
    -   Find the latest running and racing gear, coaching programs, clinics,
        and event dates at the Running & Triathlon Pavilion.
    -   Witness the award winning highlights of the 2007-2008 Banff Mountain
        Film Festival World Tour.
    -   New this year! Observe the latest scuba techniques, destinations and
        accessories at the Underwater Adventures Stage!

                                   DO IT!

    -   Learn about the latest in adventure travel from just outside your
        doorstep to international destinations in the G.A.P Adventure and
        Ontario Parks Theatres. Seminars are free with show admission. For
        the latest schedule, visit
    -   Meet outdoor adventure celebrities such as endurance athlete Ray
        Zahab, "Modern Gonzo" travel writer Robin Esrock, renowned Canadian
        explorers Gary and Joanie McGuffin, Mr. Canoehead Kevin Callan,
        award-winning photographer Rob Stimpson and so much more!
    -   Book your next memorable travel experience in The Adventure Travel
        Zone. The Zone offers everything from wilderness expeditions,
        rafting, hikes, eco-tours, cultural journeys, safaris as well as
        close to home week-end getaways.
    -   The Cayman Islands Scuba World offers unforgettable underwater
        adventure destinations from domestic retreats to exotic international
        hotspots, and pre-season deals from the best names in dive gear. The
        Canoe & Kayak Expo, the largest showcase of its kind in Canada, is
        the place to discover a limitless world of paddle sport products and

                                   LIVE IT!

    -   Experience the adventure by participating in demonstrations taking
        place all weekend in the Whitewater Demo Pool.
    -   Test your vertical skills at The Jack Link's Rock Climbing Wall -
        40 feet of rock-climbing fun!

    The Outdoor Adventure Show, presented by Ontario Parks and Ontario
Tourism, takes place Friday, February 20th through until Sunday, February
22nd, 2009 at the International Centre, Hall 5, 6900 Airport Road,
Mississauga. For more information, please visit

    The Outdoor Adventure Show is produced by National Event Management. With
over 35 years experience, National Event Management produces the largest &
best-attended shows in North America. For more information about National
Event Management, visit

For further information:

For further information: Tanya Williams, Public Relations,, 1-800-891-4859 x239

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