Media Advisory - Ontario's Food Banks & Wine Industry to launch holiday campaign

    TORONTO, Nov. 26 /CNW/ - The Wine Council of Ontario will be launching a
holiday campaign to support food banks across Ontario on Tuesday, November
27th. The campaign will be featured in LCBO stores across the province,
encouraging Ontarians to buy local and share local.

    The campaign launch information is as follows:

    Date:            Tuesday, November 27th

    Time:            11:30 am

    Location:        LCBO at Queen's Quay & Yonge (2 Cooper Street)

    Representatives: Mr. Norm Beal, Chair, Wine Council of Ontario
                     Mr. Bob Peter, President & CEO, LCBO
                     Mr. Adam Spence, Executive Director, Ontario Association
                     of Food Banks (OAFB)

    Media representatives are invited to attend.

    The Wine Council of Ontario is a non-profit trade association that
represents Ontario's four wine regions - Niagara Peninsula, Pelee Island, Lake
Erie North Shore and Prince Edward County. These regions grow 75 per cent of
the grapes used in Canadian wine production.

    The Ontario Association of Food Banks (OAFB) is a network of over 100
food banks working to end hunger across the province from Ottawa to Windsor,
and Niagara Falls to Thunder Bay. 320,000 Ontarians are served by food banks
every month, and 40 per cent of those served are children. The OAFB moves
millions of pounds of food every year, coordinates the provincial food bank
distribution network, encourages safety and quality, provides support on
development, operations, and management, and raises the profile of hunger in

For further information:

For further information: Sherri Haigh, Director of Public Affairs, Wine
Council of Ontario, W: (905) 684-8070 ext. 228, C: (416) 809-6560, E:; Adam Spence, Executive Director, Ontario
Association of Food Banks (OAFB), W: (416) 656-4100, C: (416) 543-0897, E:

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Ontario Association of Food Banks

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