Media Advisory - Next-generation 2010 Toyota Prius, all-new 2010 Lexus HS 250h luxury hybrid, debut at Canadian International Auto Show

    TORONTO, Feb. 10 /CNW/ -

    WHAT:    Toyota demonstrates that the future of personal transportation
             is here now with the Canadian debut of two new innovative
             advanced-technology hybrid vehicles:

             The next-generation of the world's hybrid ambassador,
             the 2010 Toyota Prius

             The world's first dedicated luxury hybrid,
             the all new 2010 Lexus HS 250h

             Both vehicles are making their Canadian auto show debuts.
             Opportunities will be provided for photo taking and interviews
             with Toyota spokespeople.

             Learn why hybrids represent the core technology for the future
             of the auto sector.

    WHO:     Stephen Beatty, Managing Director, Toyota Canada Inc.
             John-Paul Farag, Advanced Technology and Powertrain,
             Toyota Canada Inc.

    WHEN:    Wednesday, February 11, 2009
             9:50 a.m.

    WHERE:   2009 Canadian International Auto Show

                 Toyota and Lexus booths - Metro Convention Centre
                 - South Building level 600

                 Scion Fuse Concept - Rogers Centre - Red Zone

For further information:

For further information: At the Canadian International Auto Show,
Melanie Testani, Consultant, Public Relations, (416) 571-5894; In the Office:
Toyota Canada Inc., Nicole Grant, Consultant, Public Relations, (416) 438-6320
ext. 2725

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