Many policyholders don't know how to protect possessions in case of
TORONTO, March 3 /CNW/ -
WHAT: Insurance Bureau of Canada (IBC) will announce the details of a
national consumer education campaign designed to help Canadians
ensure they have the proper coverage and make it easier to file a
claim for damages or losses. Key findings of a new survey on
Canadians' knowledge of home, auto and business insurance will
also be released.
WHY: Insurance is an essential product that protects policyholders in
times of need. But many Canadians don't understand what they're
paying for - and how much they have to lose should disaster
strike. The IBC campaign will make it easy for consumers to become
more 'insurance savvy' by addressing the gaps in consumer
WHO: In attendance will be Mark Yakabuski, President & CEO, IBC; Mary
Lou O'Reilly, Vice-President, Public Affairs & Marketing, IBC; and
Angela Marzolini, Vice-Chairman, POLLARA.
WHEN and WHERE:
Wednesday, March 5
Westin Harbour Castle
Queen's Quay Room
1 Harbour Square, Toronto.
Note to Editors: A 'Living Room Set' will be in the room to demonstrate
new downloadable software that IBC is making available free of charge to
allow Canadians to compile an inventory of their possessions.
Please note that B-roll will be available at the news conference. There
will also be a satellite feed on March 5 from 2 p.m. - 2.30 p.m. Playout
from DOME Tx1 to the Toronto Teleport and uplink to ANIK F2C 7B.
For further information:
For further information: to confirm your attendance, or to pre-book a
telephone interview for after the news conference, please contact: Ellen
Woodger at (416) 483-2358 (firstname.lastname@example.org); or James Geuzebroek at
(416) 362-2031 x 4364