Media Advisory - National Media Education Week 2007 kicks off with an "e-Parenting" theme

    OTTAWA, Oct. 31 /CNW Telbec/ - Media Awareness Network and the Canadian
Teachers' Federation will host National Media Education Week 2007
( opening ceremony in Ottawa on November 5,
    The goal of National Media Education Week is to promote media literacy in
homes, schools and communities across Canada. This year's theme
-"e-Parenting"- encourages the active involvement of parents in their
children's cyberworld.
    Research by Media Awareness Network clearly shows that parents want help
in guiding their children's Internet use and that adult involvement has a
positive effect on kids' online behaviour. In response to these findings, MNet
is launching a new French-language "e-Parenting" online program - Devenir
e-Parent: Un tutoriel pour suivre vos enfants en ligne
(<a href=""></a>
<a href="">15128948&CFTOKEN=59095148</a>). MNet released a complimentary
school-based workshop program - Parenting the Net Generation - during National
Media Education Week 2006, with support from Bell and the Canadian Home and
School Federation.
    The opening ceremony for National Media Education Week 2007 and the
inaugural demonstration of Devenir e-Parent by parents and children will take
place on Monday, November 5, 2007.

    When:  10:00 AM to 10:20 AM: Opening ceremony
           10:20 AM to 11:00 AM: Demonstration and refreshments

    Where: St-Laurent Public Library (613-748-1531)
           515 Côté Street, Ottawa, ON K1K 0Z8
(<a href=",+Ottawa,+ON,+Canada&ll=45.436165,-75.647178&spn=0.013521,0.042915">,+Ottawa,+ON,+Cana</a>
<a href=",+Ottawa,+ON,+Canada&ll=45.436165,-75.647178&spn=0.013521,0.042915">da&ll=45.436165,-75.647178&spn=0.013521,0.042915</a>)

    Who:   Royal Galipeau, MP Ottawa-Orleans
           Paul Taillefer, President, Association des enseignantes et des
           enseignants franco-ontariens
           Cathy Wing, Acting Executive Director, Media Awareness Network
           Sarah Crawford, Chair, Media Awareness Network
           Mirko Bibic, Chief, Regulatory Affairs, Bell

    Media Awareness Network ( is a Canadian
not-for-profit centre of expertise and excellence in media education. MNet's
vision is to ensure children and youth possess the necessary critical thinking
skills and tools to understand and actively engage with media.

    Canadian Teachers' Federation ( speaks for
220,000 teachers in Canada as their national voice on education and related
social issues. CTF membership includes Member organizations in every province
and territory in Canada as well as an Affiliate Member in Ontario.

    National Media Education Week 2007 sponsors:

    Presenting (Gold) sponsor:   CTVglobemedia
    Silver sponsors:             TELUS (
                                 Bell Canada (
    Bronze sponsors:             la Régie du Cinéma
                                 S-VOX (

    Devenir e-Parent was made possible by financial contributions from the
    Francommunautés virtuelles program at Industry Canada and Bell.

For further information:

For further information: Cathy Wing, Acting Executive Director - Media
Awareness Network, (613) 224-7721, ext. 227,;
Francine Filion, Director of Communications, Canadian Teachers' Federation,
(613) 232-1505, ext. 630,

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