Media Advisory - Mixing alternative and traditional medicine: the benefits and risks

    Speakers at fourth annual Health in the City Event at George Brown
    College discuss how to improve safety, outcomes of complementary
    treatments Wednesday, November 21 at 4 p.m.

    TORONTO, Nov. 20 /CNW/ - Fifty-four per cent of Canadians used
alternative medicine in 2005/2006 and 76 per cent of Canadians agree that
conventional medicine does not have "all of the answers" to health problems,
according to a report by the Fraser Institute.
    Given these statistics, George Brown College's fourth annual Health in
the City event focuses on the role alternative medicine plays in patient care
and the need for traditional and alternative health-care professionals to
collaborate on their patients' treatment.

    The event, "Health and Wellness: Bringing it all Together," will feature
traditional and alternative health practitioners and patients discussing:
    -   the increasing role alternative medicine plays in patient treatment
        and illness prevention
    -   the collaboration that needs to take place between the health care
        professionals and their patients. Asking the right questions and
        understanding what other sources of treatment patients are seeking
        can help ensure different treatments are beneficial and safe.

    WHEN:        Wednesday, November 21, 2007
                 Keynote and Panel Discussion - 4:00-6:00 p.m.

    Hosts:       Anne Sado, President, George Brown College and
                 Lorie Shekter-Wolfson, Dean of Community Services and
                 Health Sciences

    Moderator:   Christina Cherneskey, Host, CFRB's The Health Show

    Speakers:    The Honourable George Smitherman, Ontario Minister of Health
                 and Long-Term Care
                 Dr. Heather Boon, Assistant Professor, Leslie Dan Faculty of
                 Pharmacy, University of Toronto

    Panel:       Dr. Xiaolan Zhao, Traditional Chinese Medicine Practitioner
                 and Author
                 Silvano Mior, Chiropractor, Canadian Memorial Chiropractic
                 Sue Phillips, Professor, Collaborative Nursing Degree
                 Program, George Brown College
                 Ron Rosenes, HIV Patient, Complementary & Alternative
                 Medicine Advocate

    WHERE:       George Brown College St. James Campus
                 290 Adelaide Street East (just east of Jarvis Street)

For further information:

For further information: Jessica Rutledge/Alison Crocker, (416)

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