Media Advisory - Grand Prix of Toronto To Announce New Title Sponsor

    TORONTO, March 12 /CNW/ - The Grand Prix of Toronto will be making
history when it announces its first ever change in title sponsorship in the
event's 21 years of operation.
    The landmark Toronto summer event experienced a REVolutionary year in
2006 with its new name, ownership and attitude. On July 6, 7 and 8th, 2007 the
Grand Prix of Toronto will dominate the streets of Toronto with 6 races, over
160 race cars and a new lead sponsor at the helm.

    WHAT:     The official announcement of the new Grand Prix of Toronto
              title sponsorship agreement and the reveal of the new event

    WHO:      Charlie Johnstone, President & CEO, Grand Prix Association of
              Title Sponsor Representative

    WHEN:     Tuesday, March 13, 2007
                 10:00 AM (Media Registration)
                 10:30 AM (Announcement)(*)

              (*)One-on-one media interview opportunities will be available
               immediately following the announcement.

    WHERE:    Automotive Building - Main Entrance
              105 Princes' Blvd.
              Exhibition Place

    About the Grand Prix of Toronto

    Since 1986, more than 3.5 million people have experienced the three-day
spectacle of racing at the Grand Prix of Toronto. An important part of the
city's sports and cultural scene, the event generates an estimated $50 million
of economic activity in the Greater Toronto Area. Through its philanthropic
wing, the Grand Prix Charitable Foundation, the Grand Prix of Toronto has
demonstrated its long-term commitment to the betterment of its community.
Since the Foundation's inception in 1986, more than $5.5 million has been
raised through community-based events and donated to local children's
    Tickets are on sale now at or by calling
416.588.RACE (7223).

    Join the REVolution. Evolution. Only Faster!

For further information:

For further information: and to confirm attendance, please contact:
Grand Prix Association of Toronto, Shannon Emily Davidson, Tel: (416) 588-RACE
(7223) x.241, E:

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