Media advisory - Fabutan calls on Canadian Dermatology Association to modify its sunlight message

    TORONTO, Nov. 16 /CNW/ - For years the sun has gotten a bad rap and after
playing a major role in human evolution through vitamin D production it can no
longer be ignored; the time has come for the message about sunlight to shift
to a more reasonable place.
    Doug McNabb, President of Fabutan was in Toronto today calling on the
Canadian Dermatology Association to modify their messages about the sun.

    Did you know?

      -  Sunscreen companies have claimed sunlight puts people at risk for
         skin cancer. The truth is according to the Canadian Cancer Society
         no more Canadians are dying now than 20 years ago.

      -  Dermatologists are promoting the message that people are dying from
         being exposed to the sun. However, the Canadian Dermatology
         Association gets $5,000 for each sunscreen product being able to use
         their logo - there are more than 100 of such products all listed on
         the CDA website.

      -  Without the sun, life would not exist. Vitamin D production is
         directly linked to sun exposure and recently it has been
         scientifically demonstrated that we need more than originally
         thought. Unfortunately for six months a year, Canada's northern
         geographic location means there is little vitamin D produced. Now
         for the good news. Responsible indoor tanning increases vitamin D
         production - in fact, one tanning session can provide up to
         10,000IUs of the vitamin.

    To acknowledge the sun's contribution to human evolution, Fabutan is
hosting its first ever National Sun Day, Nov. 18.

    Please see photo.

    /NOTE TO PHOTO EDITORS: A photo accompanying this release is available on
    the CNW Photo Network and archived at
    Additional archived images are also available on the CNW Photo Archive
    website at Images are free to accredited
    members of the media/

For further information:

For further information: Doug McNabb, (403) 816-1925 or

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