Media Advisory - BMO Capital Markets to Host Annual Interactive Entertainment Conference

    NEW YORK, Nov. 2 /CNW/ - BMO Capital Markets, the investment and
corporate banking arm of BMO Financial Group (NYSE, TSX: BMO), will host its
annual Interactive Entertainment Conference on Tuesday, Nov. 6, 2007, at the
Grand Hyatt Hotel in New York City.
    Taking place just prior to the holiday season and just before a number of
product launches, the gathering represents the only comprehensive interactive
entertainment conference that provides investors with a unique opportunity to
hear from leading companies about the future of video games, consoles and the
industry in general.
    Moderated by Edward Williams, Senior Research Analyst, Interactive
Entertainment & Leisure, BMO Capital Markets, the conference will provide a
truly interactive forum with game presentations and hands-on demonstrations.

    The conference will be webcast live and archived on the BMO Capital
    Markets website:

    Companies that plan to participate(*) include:

    -   Activision (ATVI)
    -   CDC Games (CHINA)
    -   Double Fusion
    -   Eyeblaster
    -   Gameloft (GLFT.PA)
    -   GameStop (GME)
    -   Glu Mobile (GLUU)
    -   IGA Worldwide
    -   Mad Catz (MCZ)
    -   Microsoft (MSFT)
    -   Midway Games (MWY)
    -   Nintendo (NTDOY)
    -   Oberon Media
    -   PlayFirst, Inc.
    -   Take-Two Interactive Software (TTWO)
    -   THQ Inc. (THQI)
    -   Ubisoft (UBIP.PA)
    -   Wild Tangent
    -   38 Studios

    (*) Participant list subject to change

    Additionally, the conference will feature a luncheon panel discussion
that will focus on trends in the In-Game advertising industry. The panelists
will include:

    -   Jonathan Epstein, CEO, Double Fusion
    -   Ran Cohen, Director of Emerging Media, Eyeblaster
    -   Justin Townsend, CEO & Co-Founder, IGA Worldwide
    -   Alex St. John, CEO, WildTangent

    Media Attendance

    Media interested in attending the event and/or scheduling an interview
are asked to call (416) 867-3996.
    Broadcast media are also invited to set up cameras at the conference
venue where BMO Capital Markets will host a demo arcade room featuring an
impressive preview of new video games expected to be major sellers for the
holiday season.

    More information about the conference can be found on the BMO Capital
Markets website at:

    About BMO Capital Markets

    BMO Capital Markets is a leading full-service North American financial
services provider, with over 2,000 employees operating in 14 North American
offices and 26 worldwide, offering corporate, institutional and government
clients access to a complete range of investment and corporate banking
products and services. BMO Capital Markets is a member of BMO Financial Group
(NYSE, TSX: BMO), one of the largest diversified financial services providers
in North America with more than US$336.7 billion in total assets and 35,000
employees as at July 31, 2007. For more information, visit

For further information:

For further information: Media Relations Contacts: Kim Hanson, Toronto,, (416) 867-3996; Kevin Windorf, New York,, (212) 885-4111; Chris Nardella, Chicago,, (312) 461-6625

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