Media Advisory - Archetype home will profile industry-leading green technology

    Deputy Premier Smitherman, BILD, and TRCA to launch one of Canada's
    greenest homes

    TORONTO, April 20 /CNW/ - The launch of a house showcasing the best in
conservation and sustainable technology will celebrate Earth Day on Wednesday
as part of an educational program at the Kortright Centre in Vaughan.
    The Building Industry and Land Development Association (BILD), Toronto
and Region Conservation Authority (TRCA) and the Hon. George Smitherman,
Ontario's Deputy Premier and Minister of Energy and Infrastructure, will join
to launch the project, designed to promote sustainable building practices and
help Ontarians understand that conservation starts at home.
    The two semi-detached units will showcase the best cutting-edge green
building practices currently available, as well as showcasing potential new
technologies that could soon be a reality. Energy and water conservation
technologies, as well as material sourcing and construction processes will be
addressed. Each home is rated under a variety of new home labeling systems
including EnergyStar, GreenHouse, LEED for Homes and R-2000 labels.

    Media are invited to cover the arrival of the GTA's "greenest" home on
Earth Day.

    WHAT:     Launch of the Archetype Sustainable House

    WHERE:    Kortright Centre
              9550 Pine Valley Drive (North of Rutherford Rd, South of Major
              Mackenzie Drive), Woodbridge
              Map available at:

    WHEN:     8:45 am

    EVENT:    Remarks by Minister George Smitherman, BILD Chair Leith Moore,
              and TRCA Chief Administrative Officer Brian Denney

    (*)Tour of house to follow with media able to join and capture visuals.

    About BILD: Established in 1921, the Building Industry and Land
Development Association serves more than 1,400 member companies engaged in
residential land development, home building, professional renovation and all
related supply, service and professional industry segments. More information
is at

    About TRCA: With over 50 years of experience, Toronto and Region
Conservation (TRCA) helps people understand, enjoy and look after the natural
environment. Our vision is for The Living City(R) - a cleaner, greener and
healthier place to live, for you today and for your children tomorrow. For
more information, call 416-661-6600 or visit us at

For further information:

Cynthia Malagerio, Manager of Communications, BILD, (416) 391-3450 or (416)

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