Media Advisory - A cure for inactive youth: video games to make you sweat! Canada's First Youth Interactive Gym to open its 9th location- in CALGARY!

    CALGARY, AB, Jan. 25 /CNW/ - The cure for inactive kids is now coming to
CALGARY! Bulldog Interactive Fitness for youth is spreading across North
America, with the newest "Doghouse" celebrating its Grand Opening on
January 26th and 27th. Calgary residents Stefne Madison and Kim Dufresne are
opening the ninth franchise of Bulldog Interactive Fitness in CALGARY, Alberta
-- a fitness facility that focuses on getting kids in shape by combining
exercise with their favourite activity: playing video games. Using interactive
video games, personalized programs and equipment specifically designed for
youth, Bulldog helps kids become active and fit.
    With the drastic rise in childhood obesity and inactivity in youth, and
concerned about the health of their own children, these busy mothers chose to
take action. Tired of reading statistics of the growing epidemic of overweight
and obese kids and worried about the health of their own children, they
decided to open Bulldog's ninth fitness facility designed exclusively for
    "As an active parent in the school system, I am keenly aware that there
are no options for kids to take part in physical activities -especially in an
environment that focuses on self-esteem and safety.", remarks Stefne as she
sits with Holly Bond, owner and creator of Bulldog Interactive Fitness. This
busy entrepreneur understands the concept of convenience too. "Parents can
just drop their kids off and go do their errands. They can rest assured that
when they leave their children at our facility, we will cater to every child
and make them feel special."
    Members and guests can bust-a-move on video dance machines, cycle live
against other Bulldog members in the club, or climb to the top of Mt. Everest
on the rotating climbing wall. The state-of-the-art youth circuit equipment is
designed just for youth, and so are the certified youth trainers that are on
the floor supervising at all times. Bulldog has programs designed to offer
first-class programs for children aged 3 right on up to the teens/tweens.
    Birthday parties are a huge hit - it's the newest and most fun party spot
in town! They even have programs to assist schools and groups with their
fundraising! Bulldog CALGARY is designed to unleash energy, creativity, fun,
and socialization skills while assisting in the development of self-esteem and
confidence. "We created Bulldog to help kids develop a healthy self-esteem and
the results have been amazing! We work on their self-esteem and a by-product
of this is that they lose weight if they need to, they develop muscle tone,
their school grades go up, they sleep better - the list of benefits is long! -
but self-esteem is really what Bulldog is all about. It is the key to
everything in life" says President and Founder Holly Bond.

    Location:    Hunterhorn Plaza: 6400 4th Stree NE (Main intersection: The
                 corner of 4th Street and 64th Avenue NE)

    Open House:  Saturday, January 26th and Sunday,January 27th from 10am to

    About Bulldog: Bulldog Interactive Fitness For Youth was established in
2005 in Nova Scotia and is the first interactive fitness facility for youth in
North America. This fitness chain has been recently featured in Chatelaine
Magazine, CBC News World, Canada AM and the Globe and Mail. The franchise
currently has 9 locations open in Canada and 2 more opening in January.
Florida will open first quarter 2008.

For further information:

For further information: Stefne Madison, Franchise Owner, Bulldog
Interactive Fitness(R), (403)730-8550,,

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