McGuinty Government Supports Southside Shuffle Blues And Jazz Festival

    Festivals And Events Help Build A Strong And Prosperous Economy

    MISSISSAUGA, ON, Aug. 31 /CNW/ - The McGuinty government is helping to
increase tourism by investing $53,750 in the Southside Shuffle Blues and Jazz
Festival taking place September 5 - 9 in Port Credit Memorial Park, Tourism
Minister Jim Bradley announced today.
    "Festivals and events like the Southside Shuffle Blues and Jazz Festival
increase tourism, bringing new visitors to communities across Ontario, and
contribute to a strong and prosperous economy," said Bradley.
    "This funding helps us to have a second free stage in Memorial Park this
year," said Bruce J. Forth, the event's director. "A variety of Canadian
performers will be featured including Valdy, Murray McLaughlin, Ian Thomas,
Marc Jordan and Cindy Church. We anticipate this will greatly increase
attendance by drawing visitors from all over Ontario, Canada and the United
    This investment comes from the $4-million Celebrate Ontario program,
which supports the growth of 57 existing festivals and events by funding new
marketing and programming enhancements. Since October 2003, the McGuinty
government has invested more than $15 million to market Ontario's festivals
and events.
    Supporting in the Southside Shuffle Jazz and Blues Festival is just one
example of how the McGuinty government is strengthening the tourism industry
in Mississauga. This past May Bradley announced an investment of almost
$74,000 in the Mississauga Waterfront Festival for marketing and program
    In addition, the McGuinty government invested $500,000 to redevelop the
Port Credit Memorial Park. The park provides valuable green space and
recreational opportunities that contribute to the quality of life in the city
and offers tremendous potential to attract visitors.
    "Our government is pleased to support festivals, events and attractions
that boost tourism all year long," said Bradley "Supporting such events give a
substantial economic boost to local communities and a memorable experience for
our visitors."

              For more information visit:

For further information:

For further information: David Oved, Minister's Office, (416) 314-1400;
Gary Wheeler, Communications Branch, (416) 325-8391

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Ontario Ministry of Tourism

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