Manulife Financial ranks first for Canadians' statements on universal life, segregated funds: DALBAR survey


    WATERLOO, ON, March 20 /CNW/ - Manulife Financial is clearly a leader in
providing Canadians with the best statements to help them understand their
segregated fund and universal life plans, according to an industry survey by
    Manulife Financial's universal life statement was the only one designated
as "excellent" in a cross-country review of nine industry statements that
explain Canadians' universal life insurance policies. Manulife's universal
life statement scored 83.79 compared to an industry average of 70.4.
    Manulife's segregated fund statements also ranked first among 12 surveyed
across the investment industry, with a score of 74.79 compared to an industry
average of 64.81.
    "Manulife continually strives to be a leader helping Canadians understand
their finances and to make better financial decisions," said Bruce Gordon,
Senior Executive Vice President and General Manager, Canada. "We're very proud
once again to be recognized by DALBAR."
    "Congratulations to those at Manulife producing these high-quality
statements," added Jody Bullen, Director of Public Relations and Business
Development for DALBAR Inc. in Toronto. "Manulife is clearly the leader and by
placing first among companies evaluated, their statements are raising the
standards of excellence in the financial services industry."
    DALBAR is a recognized leader for its reports on how statements measure
up to standards for investor communications in Canada, United States and the
U.K.. The company grades customer statements based on how well companies meet
various needs and preferences.

    Key strengths

      Manulife's Universal Life statements:

        -  Variable, customized information based on product options
        -  Enhanced rate of return details, including 1, 3, 5 & 10-year
           policy returns
        -  At-a-glance tables on changes in policy values

      Manulife's Segregated Fund statements:

        -  Plain language (to explain complicated segregated fund features)
        -  Detailed guarantee information and details of how guarantees work
        -  Clear graphs and bar charts

    "One of our goals is to take the complexity out of universal life
insurance by providing clients and advisors with a statement that's easy to
understand and is customized to the client's needs," said Michael Doughty,
Senior Vice President, Individual Insurance for Manulife. "This recognition
from DALBAR confirms our belief that these statements are an important tool to
help Canadians understand and manage their insurance needs and to get the
maximum benefit from their policy."
    "On the investment side, it's all about making these statements engaging
and easier for clients to keep track of their investments," added J. Roy
Firth, Executive Vice President, Individual Wealth Management, Manulife
Financial. "We have been recognized before by DALBAR for our leadership role
and this is a very rewarding achievement."

    DALBAR Inc.
    DALBAR, Inc. is a leading financial services research firm with offices
in Toronto, Boston and the U.K., specializing in measuring the performance of
institutions and financial professionals in areas such as communications
effectiveness, client satisfaction, and service quality. DALBAR can be found
on the Internet at

    About Manulife Financial
    Manulife Financial is a leading Canadian-based financial services group
serving millions of customers in 19 countries and territories worldwide.
Operating as Manulife Financial in Canada and Asia, and primarily through John
Hancock in the United States, the Company offers clients a diverse range of
financial protection products and wealth management services through its
extensive network of employees, agents and distribution partners. Funds under
management by Manulife Financial and its subsidiaries were Cdn$414 billion
(US$355 billion) as at December 31, 2006.
    Manulife Financial Corporation trades as 'MFC' on the TSX, NYSE and PSE,
and under '0945' on the SEHK. Manulife Financial can be found on the Internet

For further information:

For further information: Tom Nunn, Manulife Financial, (519) 594-8578,; Jody Bullen, DALBAR Inc., (416) 777-1103 ext. 225,

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