Canada's only national weekly current affairs magazine records an
11 per-cent leap in single-copy sales at a time when almost all other
North American publications in its category slip
TORONTO, Feb. 13 /CNW/ - Maclean's magazine continues to build on its
impressive record of success over the last three years. According to this
week's preliminary figures from the Audit Bureau of Circulation for the July -
December 2007 period, single-copy sales of Canada's only national weekly
current affairs magazine have risen to almost 13,000 in the second half of
2007, an 11-per-cent leap from that period in 2006. This represents an
impressive 38-per-cent increase over the past two years - a time when almost
all other North American magazines in its category have seen a significant
drop in single copy sales.
"Our metrics, critical praise, and positive reader feedback demonstrate
that our strategy of rededicating ourselves to timely and relevant coverage of
news and current affairs is clearly paying off," said Ken Whyte, Publisher and
Maclean's is Canada's only national weekly current affairs magazine.
Maclean's enlightens, engages and entertains 2.8 million readers with strong
investigative reporting and exclusive stories from leading journalists in the
fields of international affairs, social issues, national politics, business
and culture. Visit www.macleans.ca.
For further information:
For further information: Suneel Khanna, (416) 764-1219,