Loto-Québec awarded the highest level of international responsible gaming certification

    MONTREAL, May 19 /CNW Telbec/ - Loto-Québec was recently awarded Level 4
International Responsible Gaming Certification by the World Lottery
Association (WLA), a global grouping of 140 lottery corporations. This is the
highest level that can be awarded.
    Loto-Québec President and CEO Alain Cousineau affirmed the corporation's
"particular satisfaction at this certification. Loto-Québec is the only
corporation among the member-operators of games of chance to have achieved
Level 4. This acknowledgement confirms our programs' maturity and quality and
our sustained collaboration with stakeholders, as well as our proven ability
to incorporate WLA responsible gaming principles into daily operations."
    Level 4 certification confirms that Loto-Québec possesses the resources
required to assure ongoing improvements to its responsible gaming help and
awareness programs.
    "Loto-Québec is now authorized to use the official WLA Level 4
certification seal," Mr. Cousineau proudly added.
    The WLA certification program began in 2006. Called the WLA Responsible
Gaming Framework, the program offers four levels of certification. In order to
attain the highest certification level, WLA members must incorporate the seven
WLA principles of responsible gaming into their daily operations. These
principles touch on themes such as information, player protection, stakeholder
collaboration, research, publicity, promotion of responsible gaming and
control of gaming activities.
    As well, as required by the WLA General Responsible Gaming Framework,
Loto-Québec attached an attestation of the truth of submitted information
obtained from KPMG consultants after a due diligence audit, to its candidacy
    The Independent WLA General Responsible Gaming Framework Assessment
Committee membership was composed of WLA Independent Committee on the General
Responsible Gaming Framework president, Mike Randall, along with the following
experts in the field of enterprise societal responsibility: Errol P. Mendes,
Professor of Common Law at the Faculty of Law, Université d'Ottawa, Ottawa,
Canada; Alice Tepper Marlin, President of Social Accountability International,
New York, U.S.A.; Inés Garcia-Pintos Balbas, responsible for international
relations and societal responsibility at the Confederation of Spanish Savings
Banks, Madrid, Spain; Malcom Guy, Director of The Reassurance Network Limited,
Southview, U.K.; and John Luff, founder and president of Sustainable
Marketing, London, U.K..
    It is worth noting that Loto-Québec recently won the premier WLA
responsible gaming competition's Best Player Education Program Award.

    Loto-Québec has been concerned about the consequences of gaming for more
than 25 years. Its initiatives and amounts spent on promoting healthy gaming
habits have made it a North American leader. Over the course of the last 7
years, the corporation has committed more than $180 million to this cause.

For further information:

For further information: Jean-Pierre, Roy Media Relations, (514)

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