Location is Everything: CTV's Iconic Queen Street Headquarters Welcomes Fans, Celebrities, and Industry Elite at 2008 TIFF

            - CTV confirms star-studded 2008 eTalk Festival Party
                    to kick off CTV festivities Sept. 5 -

    - Red carpet meets runway when FT presents Fall/Winter 08 DSQUARED(2)
      collection by celebrated Canadian design duo Dean and Dan Caten -

    TORONTO, Aug. 28 /CNW/ - Red carpets - check. Exclusive parties - check.
A-list star sightings, high-style runways, and thousands of fans - triple
check. CTV's legendary Queen Street headquarters in the heart of Toronto's
entertainment district is the place to be during this year's Toronto
International Film Festival(R). Located just blocks from all of TIFF's major
galas, screenings, and parties, CTV's festival headquarters unites fans and
industry with an all-access pass to the Festival's glitz and glamour. As well,
Canada's most-watched Canadian entertainment program, eTalk, blankets
Yorkville with multiple celebrity lounges and shooting locations, leaving no
celebrity unturned.

    For 10 memorable days, CTV's historic Queen Street headquarters buzzes
with fans and celebrities. Dazzling blockbuster parties, throngs of fans
watching the hottest A-list guests at eTalk's streetfront studio, and
exclusive industry receptions - Queen & John is at the centre of it all.

    Kicking off the festivities is CTV's cornerstone event. The star-studded
eTalk Festival Party on Friday, September 5 invites the entertainment world to
celebrate Canadian and international film and filmmakers. CTV is shutting down
the streets so thousands of fans can get up-close and personal with the
glittering galaxy of A-list stars, VIPs, and celebrities who strut their
glammed-up stuff on the red carpet. CTV delivers the ultimate, free block
party with a powerhouse musical performance and a celebrity DJ spinning for
party revelers into the wee hours. Fans at home can catch the extravaganza
when it airs live on Star! that night.

    "Our goal is to create a hub for both fans and the industry during TIFF,"
said Susanne Boyce, President, Creative, Content and Channels, CTV. "The
familiar sight of fans surrounding our Queen Street headquarters and
interacting with the hottest celebrity guests is duplicated in our
unparalleled presence throughout Yorkville. We're putting fans where the stars
are. And we're delighted to welcome industry to the entertainment district
during the festival."

    TIFF Festival Headquarters - Events at CTV Queen Street:

    Broadcast Events

    -   2008 eTalk Festival Party - Friday, Sept. 5

        eTalk's Ben and Tanya host the biggest block party of the year as
        A-list stars, celebrities, and VIPs take the hottest stroll in town
        on the eTalk Festival Party red carpet. Thousands of fans groove to a
        live performance and a celebrity DJ.

    -   FashionTelevision DSQUARED(2) Runway Event - Sunday, Sept. 7

        CTV Queen Street shows off its penchant for style as
        FashionTelevision hosts the unveiling of Dean and Dan Caten's
        Fall/Winter 08 collection. FT's Jeanne Beker hosts. CTV creates an
        original catwalk where thousands of fans and fashionistas converge to
        celebrate the works of the Canadian design duo.

    Parties & Receptions

    -   Variety's "10 Producers To Watch" Fête - Friday, Sept. 5

        Prior to the eTalk Festival Party, industry members gather at the
        exclusive Variety reception to launch the showbiz bible's annual
        "10 to Watch" feature and celebration of emerging North American film

    -   Blindness After Party - Saturday, Sept. 6

        All eyes are on Queen and John when four-time Oscar(R) nominee
        Julianne Moore and cast and crew mates Gael Garcia Bernal, Mark
        Ruffalo, Don McKellar, Sandra Oh, Danny Glover, and Maury Chaiken
        visit CTV, where eTalk hosts the exclusive Blindness after-party. The
        party follows the North American premiere of the Rhombus
        Media-produced film earlier that evening. The ambience: rhythmic cool
        with the inimitable beats of a guest celebrity DJ transforming CTV
        Queen Street into an oasis of style and sound.

    -   M.A.C Gold After Party - Sunday, Sept. 7

        Following the DSquared2 runway show, MAC Cosmetics celebrates with an
        exclusive disco-themed soiree featuring a live, exclusive performance
        by a legendary dance diva.

    -   Canadian Idol Season Finale Wrap Party - Wednesday, Sept. 10

        Featuring the cast of Canadian Idol, and the Season 6 Top 10, the
        Idol wrap party caps off another exciting season of Canada's number
        one summer series. The party follows this season's star-studded
        finale that features performances by Mariah Carey, John Legend,
        Hedley, Jully Black, and last year's Canadian Idol champ Brian Melo.

    Celebrity Interviews & Sighting Opportunities

    -   Live At eTalk - Fans rub shoulders with the hottest stars throughout
        TIFF when eTalk opens its Queen West streetfront studio for a series
        of Live at eTalk interviews every day of the festival. Live at eTalk
        has the studio, sidewalk, and street teeming with fans who experience
        all the hype first-hand.

    -   MuchOnDemand - Fans get even more festival access at MuchMusic's
        acclaimed headquarters, where fans are within arms-length of the
        stars that arrive for daily live interviews at Queen and John Street.

    -   eTalk Pit Stop Rally For Kids With Cancer - Fans rally around CTV
        Queen Street when Oscar(R)-winner Goldie Hawn makes a "Pit Stop" at
        the eTalk studio for the finale of the Rally For Kids With Cancer
        Scavenger Hunt on Saturday, Sept. 13.

    eTalk's Luxurious and Legendary Lounges & Hotspots

    eTalk broadens its footprint throughout Yorkville, with several satellite
    locations, creating non-stop festival access points where fans converge
    with their favourite stars and celebs. eTalk Lounges are renowned
    hotspots where celebrities stop by for interviews, often amongst fans,
    before they move onto their next stop. eTalk lounge locations include:

    -   eTalk FT Dior Backstage Beauty Lounge - Park Hyatt Hotel

        Located in Yorkville's Park Hyatt, the exclusive lounge welcomes
        public and celebrity guests to rejuvenate their look with a stylish
        mini-makeover by the pros.

    -   eTalk Visa Lounge - Intercontinental Hotel

        In Yorkville, features ONEXONE Portrait Gallery where world-renowned
        photographer Raphael Mazzucco shoots portraits of the 2008 Toronto
        International Film Festival stars to be auctioned off to benefit

    -   eTalk Tent - Four Seasons Hotel

        In Yorkville, features tents complete with red carpet and a DJ
        spinning the tracks for fans and celebs.

    -   eTalk Tent - Hazelton Hotel

        Located in Yorkville's five-star Hazelton Hotel, this lounge salutes
        the fashion and style of TIFF. Fans catch their favourite celeb
        sporting the latest trends.

    -   eTalk Roots Lounge - Roots Bloor Street

        VIPs stop by to pick up special gifts courtesy of eTalk and Roots.

    -   eTalk Hotspots - Yorkville

        eTalk has exclusive presence at Yorkville hotspots Sassafraz,
        Morton's, Flow, Davids, and Bistro 990.

    -   Ultra Supper Club - Queen Street

        Heading back toward CTV Queen Street, uber-trendy Ultra Supper Club
        hosts an exclusive eTalk lounge featuring daily celeb sightings and
        the hippest after parties.

    -   John Lennon Educational Tour Bus - CTV Queen Street

        CTV headquarters doubles as the supreme bus stop when this one-of-a-
        kind mobile video and recording studio stops in. Sol Guy, host and
        creator of CTV/MTV's 4REAL, helps students create short films.
        Celebrated Canadian filmmaker Jason Reitman (Juno) stops by. The bus
        is parked from Thursday, Sept. 4 - Tuesday, Sept. 9.

    About eTalk

    eTalk, The Most-Watched Canadian Entertainment Newsmagazine, airs
weeknights at 7 p.m. ET (check local listings) on CTV and at 8:30 p.m. ET on
Star! (as of March 31). Hosted by Ben Mulroney and Tanya Kim, eTalk is the
most-watched Canadian entertainment newsmagazine. From the Oscars and the
Emmys to the JUNO Awards and The Giller Prize, eTalk is front-and-centre
delivering up-to-the minute news in film, television, music and more.
Celebrating both homegrown talent and international stars, eTalk became
Canada's first daily Canadian entertainment newsmagazine when it launched in

    About CTV

    CTV, Canada's largest private broadcaster, offers a wide range of quality
news, sports, information, and entertainment programming. It has the
number-one national newscast, CTV National News With Lloyd Robertson, and is
the number-one choice for prime-time viewing. CTVglobemedia Inc. is Canada's
premier multi-media company which owns CTV Inc. and The Globe and Mail. CTV
Inc. also owns radio stations across the country, and leading national
specialty channels. Other CTVglobemedia investments include an interest in
Maple Leaf Sports and Entertainment, and in Dome Productions, a North American
leader in the provision of mobile high definition production facilities. More
information about CTV may be found on the company website at www.ctv.ca.

For further information:

For further information: Patricia Garcia, CTV Inc., (416) 591-7400
x2645, or patricia.garcia@ctv.ca; Amber Nasrulla, CTV Inc., (416) 591-7400 x
3004, or amber.nasrulla@chumtv.com

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