Local Cyclists Training for 7,600km, 19-day Sears National Kids Cancer Ride

    Will be at the Sears Orchard Park Mall Store on March 15 to raise money
    and awareness for childhood cancer

    KELOWNA, BC, March 12 /CNW/ - Two local cyclists have committed to being
national riders in a 19-day, 7,600km ride across Canada this June which will
help kids and families fight the devastating effects of childhood cancer.
Riders will raise funds through pledges and will have the opportunity to
dedicate their ride to a child or loved one who has been impacted by cancer.
The event is expected to raise $1.5 million in the first of what will be an
annual event.
    Jenn Davies and Lisa Currer are two of three B.C.-based national riders
out of a national total of more than 50 who will start in Vancouver on June 2,
2008 and arrive in Halifax on June 20, 2008.
    The Sears National Kids Cancer Ride will take them through more than 200
cities and towns across the country, and along the way they will meet up with
thousands of local cyclists participating in stage rides. The ride is being
organized by the Coast to Coast Against Cancer Foundation, a not-for-profit
organization which runs physically challenging cycling events in support of
kids facing cancer.
    "This is a very special initiative for all of us at Sears and an
important cause to our associates and customers," said Darcy Smith, Store
Manager, Sears Kelowna. "We are hoping that everyone in our community will
join us on March 15th to show their support to Jenn and Lisa as they train for
this incredible journey. Their determination to ride from coast-to-coast is an
inspiration to all of us."
    Jenn, a Registered Massage Therapist, and Lisa, a graphic artist by
trade, are new to Kelowna, coincidentally both arriving last July from Ottawa
and Saint John respectively. They each came in search of adventure and a
healthy lifestyle, and met in Kelowna. Both are now training everyday, and
will be at the Sears store in Orchard Park Mall on March 15 as part of a
fundraising campaign to raise money and awareness.
    "I am blessed with healthy children and cannot imagine the devastation of
parents whose children have been stricken with cancer," said Jenn, who
participated in other Coast to Coast Against Cancer events before moving to
Kelowna with her husband and two kids. "This is a huge commitment and the ride
will be difficult, but none of it will be as hard as getting up everyday and
facing chemotherapy. I want to give something of myself to families who are
struggling, and to set an example for my children and community."
    Lisa Currer started biking with the "Quick Chicks," a women's
recreational cycling group based in Saint John, shortly after moving to New
Brunswick in 2001. She moved to Kelowna last summer to be a full-time student
at UBC.
    "The 'QCs' taught me about the joys of cycling with a group," said Lisa.
"When I heard about Jenn getting involved in the Sears National Kids Cancer
Ride I was really inspired by the energy being focused on tapping into cycling
communities across Canada to build resources for kids and families. Too many
of us have friends or family members who have dealt with cancer first-hand. I
am looking forward to being part of an incredible cause in support of children
and families dealing with this terrible disease."
    Jenn has set a fundraising goal in this event of $50,000. Lisa's goal is
    In Canada, approximately 1,500 children are diagnosed with cancer
annually and another 10,000 are already living with cancer or its long-term
effects. Childhood cancer is the leading cause of non-accidental death in
Canada, and while cure rates are improving, the overall incidence of cancer in
children is increasing due to environmental and other factors.
    With an intense schedule that has them training seven days a week, Jenn
and Lisa plan to be as visible as possible in and around Kelowna with a
planned series of "on-site" rides to support their fundraising goals.
    Their first public training appearance will be at the Sears store in
Orchard Park Mall, located at 1400 - 2271 Harvey Avenue, on Saturday March 15,
2008. They will be training inside the store from 9:00am to 5:00pm. Shoppers
are invited to come by, learn more about the ride and make a financial
contribution in support of kids fighting cancer. Jenn and Lisa are grateful
for the assistance of Sears store manager Darcy Smith and his team in helping
them raise awareness and funds for this cause.
    "The Okanagan is a special place and Lisa and I agree that we have both
had the privilege of connecting easily with others in our community who have
big hearts and are like minded and spirited," said Jenn. "We will be the ones
doing the actual ride but it's this Valley, as a community, that is going to
make the difference with their donations, in the lives of kids with cancer."

    Coast to Coast Against Cancer Foundation

    Coast to Coast Against Cancer Foundation is a registered Canadian charity
that conducts cycling and other active lifestyle events to raise awareness and
funding for charities that help children and their families deal with cancer.
Whenever possible they leverage corporate sponsorships to ensure individual
donations raised through their events go directly to the childhood charities
they support.

    Sears Canada Inc.

    Sears Canada is a multi-channel retailer with a network of 196 corporate
stores, 179 dealer stores, 61 home improvement showrooms, over 1,800 catalogue
merchandise pick-up locations, 106 Sears Travel offices and a nationwide home
maintenance, repair, and installation network. The Company also publishes
Canada's most extensive general merchandise catalogue and offers shopping
online at www.sears.ca.

    To learn more about Jenn and Lisa and to make a donation go to their
secure personal web pages at, http://2008.snkcr.com/jennifer/ or
http://2008.snkcr.com/lisa/. Once there, click on "Support my Ride".
    For more information on the Sears National Kids Cancer Ride visit
www.nationalkidscancerride.com or call 1.866.381.4446.

For further information:

For further information: Media Contacts: Jenn Davies, Phone: (250)
681-0337, Email: jdaviesrmt@gmail.com; Lisa Currer, Phone: (250) 870-8337,
Email: design@lisacurrer.com; Darcy Smith, Store Manager, Sears Kelowna,
Phone: (250) 860-3682; Steven Sokolowski, Coast to Coast Foundation, Mobile:
(416) 802-4832, Steven.sokolowski@coasttocoastagainstcancer.org

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