Le Massif de Charlevoix welcomes a new investor - Guy Laliberté Acquires 10% of Capital Shares

    QUEBEC CITY, May 4 /CNW Telbec/ - Daniel Gauthier's reasons for being
happy today are twofold. Not only has he found another financial investor for
his tourism project in the Charlevoix, but once again and with great pleasure
he is renewing ties with his long time business partner, Guy Laliberté.
    Today the promoter of Le Massif de Charlevoix was happy to announce that
his friend and founder of Cirque du Soleil, Mr Guy Laliberté, is making a 10
million dollar private investment into the tourism project Daniel Gauthier has
been working on for nearly six years. The project's first worksite started up
last month in Baie-Saint-Paul.
    As a reminder, Daniel Gauthier was active within Cirque du Soleil as far
back as 1984, before assuming its presidency from 1990 to 2001. In September
2002, he acquired Le Massif Ski Area with the clear and avowed intention of
propelling it towards becoming a world-class four-season tourist destination.

    An Excellent Business Opportunity

    With the acquisition of 10% of capital shares, Guy Laliberté considers
the transaction as an excellent business decision. "Beyond the sound financial
investment, I see an opportunity to contribute to an avant-garde project that
is sure to leave its stamp on an international level," states Guy Laliberté,
adding that the Massif de Charlevoix project's foremost distinction lies in
its creative approach. "I am investing privately into dynamic Quebec and
Canadian businesses. The strengths of this innovative project has no equal in
the tourism industry - here in Québec, or elsewhere. I am also very pleased to
rekindle professionally with my friend and accomplice Daniel Gauthier,"
concludes the founder of the Cirque du Soleil, visibly proud to invest in one
of Québec's brightest jewels. "Le Massif is a gem we must continue polishing,"
he quips.

    Renewed Complicity

    A long-standing friendship links the two men. From the early 80s in
Baie-Saint-Paul, to the days of La Fête foraine and Les Echassiers de la Baie,
they soon realized the potential of their complicity and complementary
natures. "Together we have done great achievements. When I left the Cirque du
Soleil in 2001, I was certain our paths would cross again. It is now a
reality," adds Daniel Gauthier, not without some emotion. "In a sense, the
Charlevoix has watched us come into being. That is perhaps not foreign to our
desire to invest here," continues the president of Groupe Le Massif

    Shared Values

    Guy and Cirque du Soleil have always been very active in ensuring social
and environmental contributions with sound business practices. More recently,
the creation of the One-Drop Foundation has shed light on the problem of water
on the planet. "Guy has values which compare to those of Le Massif de
Charlevoix - that's another project with a clear vision of sustainable
development. It's no coincidence that life has brought us together again along
themes which to us have become increasingly more important," concludes Daniel
Gauthier, emphasizing his intention of developing a powerful
ecologically-driven project, with all due respect to the landscapes, natural
resources, the environment and the local community.

    Le Massif de Charlevoix

    Le Massif de Charlevoix is a destination project that represents a $230M
investment between now and 2013. In June 2008, the Société générale de
financement du Québec (SGF) took on 25% of its capital shares. Today Guy
Laliberté has acquired an additional 10% of overall shares.
    Beyond Le Massif Ski Area, this ground-breaking project spans between
Baie-Saint-Paul and Petite-Rivière-Saint-François in the Charlevoix. Across
this territory, it features among other things a tourist train and rail
shuttle, a 500-seat multifunctional venue and an 850-room lodging offer. The
site is destined to become a genuine laboratory for touristic, environmental
and technological experiments.

    More details at www.lemassif.com / Development.

For further information:

For further information: Frédéric Gonzalo, Vice-President, Marketing &
Communications, Groupe Le Massif, (418) 948-1725, ext. 20

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Massif de Charlevoix

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