JWT London to Appoint Successor to Burns as London CEO
NEW YORK and LONDON, Sept. 3 /CNW/ - JWT Worldwide announced today that
Alison Burns, the network's London CEO, will return to New York to run global
brands for the world's fourth largest advertising network, as Global Client
Services Director, New York. Burns joined JWT in 2006 as London CEO and since
then, working with European CEO Toby Hoare, has led the radical transformation
of the London agency. A London CEO successor to Burns will be named later this
Under Burns' stewardship, and with the benefit of her renowned
experience, business drive and fundamental passion for the agency, JWT London
has grown from an agency in need of a new vision and a new start, to one on
track to excel on the global stage. This evolution can be measured both by new
business wins and by existing organic business growth, with recent wins
including Baileys, Royal Caribbean, Blue Dragon, WWF, Nokia, Nestle Heaven,
Blue System, Playboy Fragrance and Immodium. JWT London has not only surpassed
growth expectations but is also evolving into a creative powerhouse, thanks to
Burns' passionate direction, signaled strongly by her appointment in early
2008 of acclaimed creative Russell Ramsey (formerly with agency BBH) as London
Burns' new role in the US will be based in New York, where she will
report to Rosemarie Ryan and Ty Montague, President and Co-President New York,
respectively. Burns will remain on JWT's Executive Committee and retain her
current client responsibilities with the Diamond Trading Company, as well as
add new responsibilities with Diageo, Kimberly-Clark, J&J and Nestle.
"Alison's efforts in London over the past three years have been
outstanding," said Bob Jeffrey, Chairman & CEO, JWT Global. "It's no secret
that the agency has benefited immensely from her passion, drive and focus and
the results speak for themselves. The London agency is now set to continue to
grow and thrive thanks to the foundation she has set and I'm thrilled to have
Alison take on another challenge within the network."
Toby Hoare, Chairman, JWT Europe, who is coordinating Burns' succession
plan, said, "We're very close to identifying Alison's successor. It's a big
role to fill and we want to make sure we make the right decision without being
led by speed. Alison has done a sterling job at JWT London; I'm delighted to
have worked with her and know that she and I will ensure the smoothest of
transitions for both our people and our clients."
It is expected that Burns will transfer to New York at the beginning of
2009 and in the interim will travel between London and New York to guarantee a
successful changeover between roles.
"JWT is the agency I chose three years ago, and I intend to uphold that
choice," stated Burns. "I've had a brilliant time in London and will miss the
clients, people and culture immensely. There's no doubt in my mind, however,
that the agency is set to continue its growth, that the management team is
strong and that I leave with a great sense of pride for the work we've done
Rosemarie Ryan said, "Ty and I have known Alison for many years both as a
competitor when she ran Fallon in NY and as peers and collaborators here at
JWT. We are thrilled and look forward to working even more closely with her to
continue the momentum."
JWT is the world's best-known marketing communications brand.
Headquartered in New York, JWT is a true global network with more than 200
offices in over 85 countries employing nearly 10,000 marketing professionals.
JWT consistently ranks among the top agency networks in the world and
continues its dominant presence in the industry by staying on the leading edge
-- from producing the first-ever TV commercial in 1939 to developing
award-winning branded content for brands such as Freixenet, Ford and HSBC.
JWT's pioneering spirit enables the agency to forge deep relationships
with its clients including Bayer, Cadbury, Diageo, DTC, Ford, HSBC, J&J,
Kellog's, Kimberly-Clark, Kraft, Nestle, Nokia, Rolex, Schick, Shell,
Unilever, Vodafone and many others. JWT's parent company is WPP (Nasdaq:
For further information:
For further information: Jonathan Sanchez, Chief Communications Officer,
JWT Worldwide, (646) 468-9988 or firstname.lastname@example.org