New RV Models Build International's Presence in RV Market
WARRENVILLE, ILL., April 11 /CNW/ - With more than $14 billion in retail
sales and more than 370,000 annual unit shipments last year, the RV industry
was a large and virtually untapped market for International Truck and Engine
Corporation -- until now. International, a Navistar company, is partnering
with Conquest Motorhomes, a division of Gulf Stream Coach and one of the RV
industry's leading manufacturers, to make International the exclusive cab and
chassis provider for all of its Class C diesel motorhomes.
"This partnership is a tremendous growth opportunity for us," said Steve
Guillaume, General Manager, Medium Truck, International. "The Class C
motorhome market represents a substantial portion of a growing industry --
approximately 33 percent of the total motorized RV market. Once again,
International is challenging convention as this is a great opportunity to
leverage the scale of our core business and generate growth outside of the
commercial trucking sector."
Gulf Stream's initial order for 625 International(R) DuraStar(TM) chassis
underscores the significance of the market opportunity, with the relationship
projected to expand over time. This deal was a direct result of close
collaboration between International and Workhorse Custom Chassis, as
International sought support and guidance in penetrating the RV industry. The
International chassis is available on Gulf Stream Coach's Super Nova and
Gladiator (Enduramax) models.
"When a leader in the commercial truck industry collaborates with a
leader in the RV industry to build a great product, RV customers are going to
be the big winners," said Jim Johnson, Vice President of Operations, Conquest
Motorhome Division, Gulf Stream Coach. "Moreover, our industry is coming into
its sweet spot for growth as population and demographic trends favor long-term
RV market growth. Buyers aged 35-54 are the largest and fastest growing
segment of RV owners. Every day, 11,000 Americans turn 50. This is a huge plus
for International, because the International nameplate is viewed very
favorably by that demographic," said Johnson.
The Conquest Motorhome division also pioneered the General Motors Kodiak
five years ago when it created the "Super C" segment of the class C market.
The Class 6 International chassis was chosen because of its superior
engineering, and innovative electronics features such as the International(R)
Diamond Logic(R) Electrical System and AWARE(TM) Vehicle Intelligence, as well
as an unmatched service and parts network. International will begin full-scale
production in June 2007. Over 125 have been built so far, to the satisfaction
of many RV customers.
The experience and ingenuity that International puts into the design and
manufacturing of its truck chassis offer other specific competitive advantages
for these two new motorhomes. Customers prefer the Super Nova and Gladiator
(Enduramax) models built on the International chassis for several reasons,
-- Superior gross vehicle weight (GVW) capacity
-- Best-in-class towing capability of up to 13,000 lbs.
-- Roomiest cab in the category, including an ergonomic interior design
-- Proven, durable diesel engine offering: the 300-horsepower
International VT 365
-- Exterior mirrors that are 42 percent larger than traditional mirrors
for enhanced rear visibility
-- Smooth ride, handling and maneuverability for drivers and passengers
These attributes help position International miles ahead of other truck
manufacturers in the RV industry.
A demonstrator model was featured in Gulf Stream's booth space at the
RVIA tradeshow November 28-30 in Louisville, Ky., and drew rave reviews from
attendees. The new model will also be on display at RV shows in Hershey, Pa.,
and Pomona, Calif.
About Conquest Motorhomes
Conquest Motorhomes is a division of Gulf Stream Coach based in Nappanee,
Ind. Gulf Stream has additional facilities in Goshen and Etna Green, Ind. and
is the largest privately held full-line recreational vehicle manufacturer,
offering 26 brands and more than 100 models, while employing over 1,500 men
and women in Elkhart County. Visit www.ConquestMotorhomes.com for more company
About International Truck and Engine
The operating company of Navistar International Corporation (OTC:NAVZ),
International Truck and Engine is a leading producer of medium trucks and
heavy trucks for various markets including over-the-road, pickup and delivery,
construction, utility and governments. Based in Warrenville, Ill.,
International offers its products, parts and services through a network of
nearly 1,000 dealer outlets North America and from more than 60 dealers in 90
countries throughout the world. Additional information is available at
For further information:
For further information: International Truck and Engine John Lee,
630-753-3518 John.Lee@nav-international.com or Ketchum Dane Roth, 312-228-6843