ImpreMedia says "Si!" to Nstein's content management solutions

    The #1 Hispanic news and information company in the US in
    online and print plans roll out of online content with Nstein's software

    MONTREAL, Nov. 1 /CNW Telbec/ - Nstein Technologies Inc. (TSX-V: EIN), a
leader in online publishing solutions for newspapers, magazines and online
content providers, announced today the signing of a contract with ImpreMedia,
the No. 1 Hispanic news and information company in the U.S. in online and
print. ImpreMedia has selected Nstein's Online Publishing Solutions to
centralize the management and publishing of all its digital content - namely
articles, images and audio and video files - on its numerous publications such
as El Diario La Prensa, La Opinisn, Vista magazine and La Vibra, to name a
few. Nstein will be collaborating with the prominent interactive agency
StudioCom to deploy its solutions with ImpreMedia.
    "Nstein's solutions for multilingual content management and domain
expertise will help us better leverage our assets and ensure maximum online
revenue generation," said Arturo Duran, CEO of ImpreMedia Digital, LLC. "We've
chosen Nstein for their speed of implementation and responsiveness. They have
a very comprehensive offer for the press and media industry that will enable
us to build a powerful platform and deliver compelling content to Hispanic
    "We are delighted to be teaming up with ImpreMedia," said Luc
Filiatreault, President and CEO of Nstein Technologies. "The company has a
keen insight into print and digital information trends. ImpreMedia's in-depth
understanding of how content management, user profiling, text mining and Web
2.0 functionalities are intertwined will create a new level of online
experience for their users. We are glad to be helping them deploy this
exciting new Web strategy."
    ImpreMedia is the 14th major media company in 2007 to choose Nstein
content management solutions for the media and electronic publishing industry.

    About ImpreMedia

    ImpreMedia is the #1 Hispanic news and information company in the United
States in online and print. ImpreMedia is also the nation's largest Hispanic
newspaper publisher with publications reaching 23 cities representing 72% of
the U.S. Hispanic population. For more information, visit our website at:

    About Nstein Technologies Inc.

    Nstein Technologies (TSX-V: EIN) develops and markets multilingual
solutions that power online publishing for the most prestigious newspapers,
magazines, and content-driven organizations. Nstein's solutions generate new
revenue opportunities and reduce operational costs by enabling the
centralization, management and automated indexing of digital assets. Nstein
partners with clients to design a complete online strategy for success using
publishing industry best practices for the implementation of its Web Content
Management, Digital Asset Management and Text Mining Engine products.

    - The TSX Venture Exchange does not accept responsibility for the
      adequacy or accuracy of this release.

    - The financial value of the contract, on an individual basis, is not
      financially material to the affairs of Nstein Technologies Inc. The
      specific financial terms of the contracts can not be disclosed since
      knowledge of these transaction terms could represent a significant loss
      of competitive advantage to the Company as competitors would gain
      access to its pricing model. The Company believes that the disclosure
      of agreements by means of a press release is necessary to demonstrate
      the ability of the Company's technology to meet the requirements of its
      potential clients in the publishing, media and entertainment
      industries. Further, the completion of these types of agreements
      demonstrates the ongoing ability of the Company to capture an
      increasing share of this market and generate market acceptance for its
      products. The software license revenues resulting from this contract
      will be included in the Company's third quarter results (quarter ending
      September 30, 2007).

    - Any statement that appears prospective shall not be interpreted as

For further information:

For further information: Nstein Technologies Inc.: Investor Relations:
Bruno Martel, Chief Financial Officer, Nstein Technologies Inc., (514)
908-5406,; Media: Rina Marchand, Marketing Manager,
Nstein Technologies Inc., (514) 908-5406,;
ImpreMedia: Investor Relations: Arturo Duran, Chief Executive Officer,
ImpreMedia Digital, LLC, (213) 896-2146,; Media: Mario
Alfano, Media Relations, ImpreMedia Digital, LLC, (213) 896-2275,

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