ICP Solar Technologies Extends Partnership in Canada with Atlas Trailer Coach Products

    Partnership will Expand Opportunities for RV Owners to Embrace Solar

    MONTREAL, March 26 /CNW/ - ICP Solar Technologies Inc. (OTCBB: ICPR), a
developer, manufacturer and marketer of solar cells and products, announced
today that it has extended its partnership with Atlas Trailer Coach Products.

    "As the number one RV distributor in Canada, Atlas Trailer Coach Products
is in a terrific position to help RV owners make the best choice for their
mobile solar systems," said Arlene Ades, Executive Vice President Business
Development Americas for ICP Solar. "We believe their extensive experience and
distribution will enable us to grow our Sunsei line of innovative solar
consumer products in Canada."

    Under the agreement, Atlas Trailer Coach Products, Canada's top RV
distributor, will carry ICP Solar Technologies' Sunsei line of portable solar
chargers, which are designed to extend battery life and help to replace daily
power consumption of 12V lighting systems and appliances for automobiles and
recreational vehicles.

    "Atlas Coach Trailer Products is committed to providing our customers
with superior products that enhance enjoyment of their recreational vehicles,"
said Art Tischer, General Manager of Atlas Coach Trailer Products. "Our
partnership with ICP Solar Technologies to carry their line of mobile solar
chargers perfectly exemplifies our philosophy that customers should enjoy
their RVs to the fullest."

    About ICP Solar Technologies, Inc.

    ICP Solar is a developer, manufacturer and marketer of solar cells and
solar cell based products and building materials. Through the application of
next-generation technologies and use of proprietary intellectual design, the
Company aims to be the industry's innovation leader. For the past 18 years,
ICP Solar has led the consumer market through innovation and has now begun to
apply that same philosophy to the OEM, rooftop and power generation segments
of the solar industry.

    ICP Solar's management has over 50 years of experience in the solar
energy sector. The company currently counts over 55 team members, with
headquarters located in Montreal, Canada, and additional locations in the
United Kingdom, Spain, USA, Ireland and France. Corporate information may be
found at www.icpsolar.com

    ICP Solar products can be found worldwide in retail stores such as
Wal-Mart, Costco, Conrad Electronics (Germany), LeRoy Merlin (France), and
Dick Smith Electronics (Australia). Its current focus in Europe is developing
rooftop solutions and working to develop OEM solutions for automotive markets,
working with auto manufacturer Volkswagen.

    About Atlas Trailer Coach Products.

    Atlas Trailer Coach Products is a major national parts distributor to the
R.V. Industry in Canada. Atlas has been in operation for over 35 years and is
a privately held company. Atlas's head office is based in Calgary, Alberta
with branches in Langley, British Columbia , London, Ontario and Montreal,
Quebec. Each warehouse facility has local personnel, and has national sales
coverage through its six outside sales representatives.

    This press release contains forward-looking statements within the meaning
of Section 27A of the Securities Act of 1933, as amended, and Section 21E of
the Securities Exchange Act of 1934, as amended. The forward-looking
statements herein include, but are not limited to, the expected expansion of
our solar solutions into Europe Middle East, Asia and Africa. Our actual
results may differ materially from those implied in these forward-looking
statements as a result of many factors, including, but not limited to, overall
industry environment, customer acceptance of our products, delay in the
introduction of new products, further approvals of regulatory authorities,
adverse court rulings, production and/or quality control problems, the denial,
suspension or revocation of permits or licenses by regulatory or governmental
authorities, termination or non-renewal of customer contracts, competitive
pressures and general economic conditions, and our financial condition. These
and other risks and uncertainties are described in more detail in our most
recent SB-2 filing with the Securities and Exchange Commission.
Forward-looking statements speak only as of the date they are made. We
undertake no obligation to update or revise such statements to reflect new
circumstances or unanticipated events as they occur, except as required by
applicable laws, and you are urged to review and consider disclosures that we
make in the reports that we file with the Securities and Exchange Commission
that discuss other factors germane to our business.

For further information:

For further information: Media: Ricochet Public Relations Michael
Matkin, 212-679-3300 x117 mmatkin@ricochetpr.com or Marketing: ICP Solar
Technologies Inc. Laurent Lafite, 514-270-5770 x120 llafite@icpsolar.com

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