Iams and Eukanuba Dog and Cat Foods Earn Good Housekeeping Seal

    P&G Pet Care Brands Have Only Pet Foods Backed By Magazine's Consumer

    DAYTON, Ohio, Jan. 9 /CNW/ -- When it comes to assuring consumers about
product quality, Iams and Eukanuba always have led the way, providing a money
back guarantee to assure pet lovers that their dogs and cats are getting the
best nutrition.  Now, Good Housekeeping is recognizing Iams and Eukanuba with
the Good Housekeeping Seal, a mark of excellence that stands for the Good
Housekeeping Institute's rigorous evaluation process as well as an additional
limited warranty against defects.
    "Being the only pet food manufacturer to earn the Good Housekeeping Seal
is a source of pride for Iams and Eukanuba that we're happy to offer to our
consumers," said P&G Pet Care general manager Dan Rajczak. "Dogs and cats are
important members of our family households, so it's only right that we provide
families with the ultimate assurance that we stand behind our pet food
    Founded in 1900, the Good Housekeeping Institute is dedicated to
informing and educating consumers through product evaluations. The Good
Housekeeping Seal provides assurance to the magazine's readers that the
products advertised are backed by a two-year limited warranty against being
    Iams and Eukanuba encourage consumers to sign up for pet care news and
information updates and get dollar-off coupon offers at www.Iams.com and
www.Eukanuba.com .  For a list of products that have earned the Good
Housekeeping Seal visit: http://www.goodhousekeepingseal.com .

    About P&G Pet Care

    For more than 60 years, Procter & Gamble Pet Care (NYSE:   PG), the maker
of Iams and Eukanuba, has enhanced the well-being of dogs and cats by
providing world-class quality foods and pet-care products.  To learn more
about Eukanuba(R) and Iams(R) Dog & Cat Foods or general pet care and
nutrition information, call the Iams Consumer Care Center at (800) 446-3075. 
You can also visit us on the Web at http://www.iams.com or
http://www.eukanuba.com .

    About Procter & Gamble

    Three billion times a day, P&G brands touch the lives of people around
the world. The company has one of the strongest portfolios of trusted,
quality, leadership brands, including Pampers(R), Tide(R), Ariel(R),
Always(R), Whisper(R), Pantene(R), Mach3(R), Bounty(R), Dawn(R), Gain(R),
Pringles(R), Folgers(R), Charmin(R), Downy(R), Lenor(R), Iams(R), Crest(R),
Oral-B(R), Actonel(R), Duracell(R), Olay(R), Head & Shoulders(R), Wella(R),
Gillette(R), and Braun(R). The P&G community consists of 138,000 employees
working in over 80 countries worldwide. Please visit http://www.pg.com for the
latest news and in-depth information about P&G and its brands.

    About the Good Housekeeping Seal

    Since 1909, the Good Housekeeping Seal has been a highly recognized
statement of the magazine's renowned Consumer's Policy. The Good Housekeeping
Consumer's Policy, published in every issue of the magazine, states that if a
product bearing the Seal proves to be defective within two years of purchase,
Good Housekeeping will replace the product or refund the purchase price.  The
Seal may be carried only by those products whose ads have been reviewed and
accepted for publication in Good Housekeeping.

For further information:

For further information: Kurt Iverson of P&G Pet Care, +1-937-264-7436,
Iverson.k@pg.com; Web Site: http://www.pg.com, http://www.iamsco.com,
http://www.eukanuba.com, http://www.goodhousekeepingseal.com

Organization Profile


More on this organization


More on this organization

Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890