Highly anticipated Samsung Instinct available today from Bell

    Mobile TV, music, GPS Nav, unlimited Internet access
    Free 2GB music card loaded with over 200 hot songs included

    TORONTO, Ontario, Aug. 8 /CNW Telbec/ - Bell today announced that the hot
new Samsung Instinct touch screen mobile phone is available in stores today.
    Featuring easy-touch navigation on its full QWERTY touch-screen keyboard
and an extra large high-resolution display, the Samsung Instinct is available
with a wide range of voice and data plans, including a $10 Unlimited Mobile
Browser data plan that allows unlimited Internet access from the device.
    "The Samsung Instinct is truly an amazing product, rich with multimedia
capabilities and featuring an easy touch-screen interface," said Wade
Oosterman, President of Bell Mobility. "It's a unique and welcome addition to
the Bell Mobility lineup of mobile smartphones and other data devices."
    Bell's Instinct clients will also receive a free 2GB music card loaded
with over 200 songs from the SONY BMG MUSIC (CANADA) Inc. catalogue. The music
card will automatically populate playlists with popular songs from genres
including Pop, Modern Rock, Holiday Classics, Francophone, R&B, Country,
80s hits and more when clients subscribe to the unlimited Full Track Service.
    "SONY BMG is committed to delivering compelling new business models and
we are excited to partner with Bell on this innovative way to deliver music to
consumers," said Neil Foster, Co-President of SONY BMG MUSIC (CANADA) INC.
"This program provides a vast selection of our artists and music, and an easy,
consumer friendly entry point for consumers to enjoy an unlimited music
subscription service."

    Web browsing and messaging

    On the Bell high-speed mobile data network, the fastest and largest in
North America, Web browsing on the Samsung Instinct is quick and easy. Its
one-touch icons provide direct access to the most popular web content
including news, sports, weather, Facebook and YouTube. The experience is also
customizable so that users can set up direct one-touch access to their
favourite sites. GPS turn-by-turn navigation with audio directions and live
traffic updates is also available.
    The Samsung Instinct also supports advanced messaging services such as
picture and video messaging, as well as instant messaging through Windows Live
Messenger(TM). Windows Live.
    The Samsung Instinct is available for as little as $129.95 on a
three-year contract, $279.95 on a two-year contract or $429.95 on a one-year
contract. Clients can buy the Samsung Instinct with no contract for $479.95.
Please visit bell.ca for more.

    About Bell

    Bell is Canada's largest communications company, providing consumers with
solutions to all their communications needs, including telephone services,
wireless communications, high-speed Internet, digital television and voice
over IP. Bell also offers integrated information and communications technology
(ICT) services to businesses and governments, and is the Virtual Chief
Information Officer (VCIO) to small and medium businesses (SMBs). Bell is
proud to be a Premier National Partner and the exclusive Telecommunications
Partner to the Vancouver 2010 Olympic and Paralympic Winter Games. Bell is
wholly owned by BCE Inc. For information on Bell's products and services,
please visit www.bell.ca. For corporate information on BCE, please visit

For further information:

For further information: Jacques Bouchard, Bell Media Relations, (514)
391-2007, 1-877-391-2007, jacques.bouchard1@bell.ca

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