GSM continues its expansion in Singapore - GSM Group wins a contract to build exhibits and produce multimedia content for the brand-new Army Museum of Singapore

    MONTREAL, April 19 /CNW Telbec/ - GSM Group, a Montréal-based specialist
in designing and producing high-end exhibits for museums and themed
entertainment facilities, has won a major contract valued at more than
$5 million for the new Army Museum of Singapore. The project is being
coordinated by GSM's Singapore office. The GSM Build division in Montréal will
produce the exhibits while GSM Media of Singapore will develop the multimedia
    The Army Museum of Singapore is scheduled to open in September 2007,
coinciding with the 40th anniversary of the Singapore National Service (NS).
The museum will be located in a new, three-storey building near the SAFTI
Military Institute. Resembling three rock-like structures, the architecture of
the museum symbolizes the Army's quest for progress while it remains focused
on its mission, values and people. The museum will feature six themed
galleries showcasing the Army's past, present and future, as well as its
soldiers and their training.
    The GSM team's biggest challenge for the project will be the multimedia
theatre that will feature a suspended helicopter, as well as a tank and
howitzer cannon, projected against large digital images.
    Over the years, GSM has become a leader in the museum sector in Asia,
with contracts to design, produce and manufacture exhibits for the National
Museum of Singapore, the biggest museum in Southeast Asia, opened in 2006, as
well as the Asian Civilisations Museum of Singapore in 2003.
    In addition to its Montréal head office, GSM opened an office in
Singapore in 2003 and a permanent office in Dubai in 2007 to better serve its
growing customer base in the United Arab Emirates.

    Projects carried out by GSM and its subsidiaries since its founding
include several theme pavilions at Expo '67; the Cinema Avenue exhibition in
Tokyo(*); two pavilions at the Lisbon World Fair; a multimedia presentation at
Pointe-à-Callière, the Montréal Museum of Archaeology and History; exhibits at
the Electropolis Museum of Mulhouse, France; exhibitions at the Asian
Civilisations Museum of Singapore; a multimedia show and theme exhibit for the
City Museum of Washington D.C.; the L.A. Light Motion Dreams(*) and Collapse?(*)
shows at the Natural History Museum of Los Angeles County; exhibitions at the
National Museum of Singapore; and development of the observatory and
interpretation centre for Burj Dubai, the tallest skyscraper in the world.

    (*)Designs by François Confino, produced by GSM Build

For further information:

For further information: Valérie Gonzalo, (514) 626-6976,; Source: GSM, (514) 288-4233,

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