Group Hommell chooses Nstein for the Web publishing of 5 of its magazines

    Successful launch of the European publisher's TV magazine portal and progressive launch of 4 other titles with
    Nstein's solutions

    MONTREAL and PARIS, Jan. 8 /CNW Telbec/ - Nstein Technologies Inc.
(TSX-V: EIN), a leader in online publishing solutions for newspapers,
magazines and online content providers, announced that France's Group Hommell
has selected Nstein's solutions to manage and publish content for its leading
publications: Auto Hebdo, Télé TNT Programmes and 4x4 Mag. Télécable Satellite
Hebdo ( was the first of these titles deployed on the
Nstein's new platform, with the remainder launching throughout 2008.
    Nstein's Web Content Management (WCM) now enables Group Hommell, a
leading publisher of speciality magazines, to unify its different content
(tests, photos, video, uploads, etc.) and to enable the repurposing of their
assets. Nstein's solution allows to automate and optimize the publication of
web content while providing the magazines' readers with a richer and
community-driven online experience.
    The first site, Télécable Satellite Hebdo, was rapidly launched in
3 months, and now offers online readers dynamic content such as video, forums,
polls, quiz, game zone in flash, slideshows, video podcasts, movie database
and covers, contests, etc., The next phase of the project will link WCM to the
magazine's print workflow, thereby centralizing all digital assets and
enabling journalists to edit content that will feed both the printed and
digital versions of the magazines. The project will also enable Hommell to
unify its subscription process, tying both paper and online readers into a
unique user database for a seamless experience.
    "We've worked with Nstein for several years now and their knowledge of
the intricacies of print media workflows is very evident," said Jean-Yves
Coatanoan, Delegate IT Director at Group Hommell and Director of RIP, a
consulting group. "Unlike other CMS solutions on the market, Nstein's WCM
platform has been designed especially for the publishing industry-two
important factors for our Group. We're happy to extend our business
relationship with Nstein, which is allowing us to move quickly on our strategy
of expanding our print successes into the online world. Thanks to WCM and
Nstein's team of experts, Group Hommell was able to launch Télécable Satellite
Hebdo very quickly and efficiently."
    Luc Filiatreault, President and CEO of Nstein Technologies declared: "The
group has extremely popular print brands, and we're glad Hommell again chose
Nstein as they now extend those brands onto the Net. WCM provides editors such
as Hommell with tools that allow them to leverage their print assets so they
can generate new revenue sources through multichannel delivery of their
    Group Hommell is the 15th major media company to have chosen in 2007
Nstein's content management solutions (previously named 'Ntelligent Content
Management') for the media and electronic publishing industry.
    Nstein is the online provider of choice for many of the leading French
media companies, including: Group Hommell (, 20 minutes
(, Le Nouvel Observateur (, 01Net
( and L'Express (

    About Nstein Technologies Inc.

    Nstein Technologies (TSX-V: EIN) develops and markets multilingual
solutions that power online publishing for the most prestigious newspapers,
magazines, and content-driven organizations. Nstein's solutions generate new
revenue opportunities and reduce operational costs by enabling the
centralization, management and automated indexing of digital assets. Nstein
partners with clients to design a complete online strategy for success using
publishing industry best practices for the implementation of its Web Content
Management, Digital Asset Management and Text Mining Engine products.

    - The TSX Venture Exchange does not accept responsibility for the
      adequacy or accuracy of this release.

    - The financial value of the contract, on an individual basis, is not
      financially material to the affairs of Nstein Technologies Inc. The
      specific financial terms of the contracts can not be disclosed since
      knowledge of these transaction terms could represent a significant loss
      of competitive advantage to the Company as competitors would gain
      access to its pricing model. The Company believes that the disclosure
      of agreements by means of a press release is necessary to demonstrate
      the ability of the Company's technology to meet the requirements of its
      potential clients in the publishing, media and entertainment
      industries. Further, the completion of these types of agreements
      demonstrates the ongoing ability of the Company to capture an
      increasing share of this market and generate market acceptance for its
      products. The software license revenues resulting from this contract
      have been included in the Company's second quarter results (quarter
      ending June 30, 2007).

    - Any statement that appears prospective shall not be interpreted as

For further information:

For further information: Nstein Technologies Inc.: Investor Relations:
Bruno Martel, Chief Financial Officer, Nstein Technologies Inc., (514)
908-5406,; Media: Rina Marchand, Marketing Manager,
Nstein Technologies Inc., (514) 908-5406,

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